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Email examplesBrandsFretteSeasonal campaign

Frette holiday gifting campaign

Frette presents its Italian-made bedding and home goods as gifts that bring everyday comfort. The email highlights product categories and notes complimentary ground shipping on full-price orders.

Frette

Day 4 after signup

Give the Gift of Better Nights

Bed linens and fillers made for extraordinary comfort.

Why it works

  • Open with a sensory scene that helps readers imagine the comfort the products provide.
  • Connect the product benefit to the seasonal gifting occasion before showing category options.
  • Keep the offer secondary to the emotional message, then make the shipping perk easy to notice.

How it is built

  1. Lifestyle opening
  2. Holiday gifting message
  3. Product category links
  4. Shipping offer
Email copy

There are few pleasures greater than slipping into a beautifully made bed at the end of the day, or lingering beneath the covers as morning light fills the room. Masterfully crafted in Italy from the finest materials, Frette's bed linens and fillers make these moments even more inviting. This holiday season, give the pleasure of comfort worth returning to every day. Bedding Bath Home Loungewear Unsubscribe | 15 W 37th Street 8th floor, New York, NY 10018 | 1 800 353 7388 *Complimentary Ground Shipping on All Full Price Orders

Brand
Frette
Industry
Ecommerce · Luxury home textiles
Type
Promotional
Email
Seasonal campaign
Sent
Day 4 after signup
Sent at
Thu, 3:02 PM UTC
From
Frette <frette-us@newsletter.frette.com>
Free shipping
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 22 links

See this email for your brand

Try it
  • Unsubscribe and contact details
  • Length
    88 words · Under a minute
    Images
    10
    Layout
    Multi-column · Visual
    Voice
    Inspirational
    Language
    English
    Fonts
    Helvetica Neue, Arial
    Dark mode
    No custom styles

    Colors

    • #ffffff
    • #000000
    Light emails

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