Factor75 welcome series

11 emails over 13 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeLet’s get you started! Activate your welcome offer today ➡️Get 50% Off + free breakfast for 1 year
Day 11 day later
Email 2 · Activation nudgeDietitian-approved meals delivered ✅Activate your 50% OFF code
Day 1Same day
Email 3 · WelcomeLet’s get you started! Activate your welcome offer today ➡️Get 50% Off + free breakfast for 1 year
Day 21 day later
Email 4 · OnboardingChef-crafted, dietitian-approved meals ready in 2 minutesGet 50% off meal subscription with flexibility
Day 42 days later
Email 5 · Activation nudgeOur customers are saying WHAT?!Hear what all the buzz is all about—plus an exclusive offer to start fueling.
Day 4Same day
Email 6 · Activation nudgeGet 50% off time-saving ready-to-eat meals 🕓Plus, FREE BREAKFAST for 1 year
Day 51 day later
Email 7 · OnboardingDitch the takeout: chef-crafted meals done in 2 minutesGet 50% Off + free breakfast for 1 year
Day 5Same day
Email 8 · OnboardingPremium meals without a locked-in contract+ total order control.
Day 116 days later
Email 9 · Activation nudgeYou haven't seen the full lineup yet ✨Start with 50% Off Your 1st Box
Day 121 day later
Email 10 · Activation nudgeYou haven't seen the full lineup yet ✨Get 50% Off Your 1st Box and 70+ delicious extras
Day 131 day later
Email 11 · Activation nudgeSo much more than just lunch and dinner 🥐70+ add-ons waiting for you + 50% Off Your 1st Box

What each email does

Day 0First emailWelcomeLet’s get you started! Activate your welcome offer today ➡️Factor welcomes the new subscriber with an offer of 50% off the first box and free breakfast for a year, encouraging them to activate the offer.
Day 11 day laterActivation nudgeDietitian-approved meals delivered ✅Factor prompts a new subscriber to activate a 50% off offer on their first meal box. The email includes eligibility and subscription terms for the offer.
Day 1Same dayWelcomeLet’s get you started! Activate your welcome offer today ➡️Welcomes new subscribers with an offer of 50% off their first box and free breakfast for a year. The email includes eligibility and subscription terms for the promotion.
Day 21 day laterOnboardingChef-crafted, dietitian-approved meals ready in 2 minutesIntroduces Factor’s chef-crafted, dietitian-approved meals and highlights their two-minute preparation. It promotes a discount on the meal subscription for new or returning customers.
Day 42 days laterActivation nudgeOur customers are saying WHAT?!Factor uses customer buzz and an exclusive offer to encourage the recipient to start a meal subscription. The offer terms and restrictions appear in the footer.
Day 4Same dayActivation nudgeGet 50% off time-saving ready-to-eat meals 🕓Factor encourages a new subscriber to place a first order of ready-to-eat meals with 50% off and a free breakfast offer. It presents the incentives alongside eligibility and subscription terms.
Day 51 day laterOnboardingDitch the takeout: chef-crafted meals done in 2 minutesFactor presents its chef-crafted meals as a quick alternative to takeout and promotes a first-box discount with free breakfast for a year. The offer is subject to subscription and eligibility terms.
Day 5Same dayOnboardingPremium meals without a locked-in contractIntroduces Factor75’s flexible meal plans and highlights control over deliveries, weekly selections, and cancellations. It encourages the new subscriber to explore plans with a first-box offer.
Day 116 days laterActivation nudgeYou haven't seen the full lineup yet ✨Encourages a new subscriber to start their first Factor box with a discount and a free breakfast offer. It highlights add-ons, breakfasts, shakes, and drinks before repeating the offer and inviting them to get started.
Day 121 day laterActivation nudgeYou haven't seen the full lineup yet ✨Encourages a new subscriber to place their first Factor75 order with an introductory discount and a free-breakfast offer. It highlights the range of add-ons available and directs the reader to get started.
Day 131 day laterActivation nudgeSo much more than just lunch and dinner 🥐Introduces Factor75's breakfast, shakes, juices, and other add-ons, then encourages new customers to get started with a first-box discount and a breakfast offer.

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