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Email examplesBrandsEstee LauderSeasonal campaign

Estée Lauder holiday collection campaign

Introduces Estée Lauder’s new collection with a lineup of featured skincare and makeup products. It also promotes a 12-piece Holiday Blockbuster available for $90 with a qualifying purchase.

Estee Lauder

Day 8 after signup

Glimmer, Layered ✨ Discover the New Collection

Plus, choose your 12-Piece Holiday Blockbuster

Why it works

  • Lead with the collection theme, then show the range of featured products so readers can quickly see what is being promoted.
  • Pair the seasonal offer with its key purchase condition, and place the detailed restrictions afterward so the main incentive stays easy to scan.

How it is built

  1. Collection-led headline
  2. Featured product lineup
  3. Holiday gift offer
  4. Promotion terms
  5. Footer and unsubscribe
Email copy

Nutritious Perfectly Clean Advanced Night Repair Eye Supercharged Gel-Creme 2-in-1 Foam Cleanser/Purifying Mask Multi-Action Foam Cleanser/Purifying Mask Synchronized Multi-Recovery Eye Cream Advanced Night Repair Serum Double Wear Micro Essence Synchronized Multi-Recovery Complex Stay-in-Place Foundation (Original Formula) Treatment Lotion Toner with Bio-Ferment Contact Us | Unsubscribe Estée Lauder Online 767 Fifth Avenue New York, NY 10153 *All references to price and value based on suggested retail price. Qualifying purchase excludes beauty accessories and travel size favorites. Offer good while supplies last. Quantities limited. One per order, please. *Purchase Holiday Blockbuster for $90 with any Estee Lauder purchase at esteelauder.com. Offer available to U.S. residents only. Quantities are limited and offer is subject to availability, while supplies last. Only one per order. Offer is subject to change or cancellation without notice. Offer may not be used in combination with any other offer or discount. Applicable purchase amount does not include the purchase of eGift cards; Gift cards; engraving; gift wrap; sales tax; shipping and handling; items noted as not eligible; items that are not in stock at the time of purchase; pending purchases or purchases made prior to the start of the offer or after the offer ends. All purchases are subject to bank authorization prior to processing. Only authorized purchases will be processed and shipped. We reserve the right to cancel any order due to unauthorized, altered, or ineligible use of offer and to modify or cancel this promotion due to system errors or unforeseen problems. Other restrictions may apply.

Brand
Estee Lauder
Industry
Ecommerce · Beauty and skincare
Type
Promotional
Email
Seasonal campaign
Sent
Day 8 after signup
Sent at
Mon, 12:05 PM UTC
From
Estée Lauder <esteelauderonline@em.esteelauder.com>
Product grid
All seasonal campaign email examples

Breakdown

Calls to action
0 buttons, 45 links
Length
267 words · 1 min read
Images
31, incl. a GIF
Layout
Multi-column · Visual
Voice
Friendly
Language
English
Fonts
Helvetica, Arial
Dark mode
No custom styles

Colors

  • #ffffff
  • #888888
Light emails

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