e.l.f. Cosmetics
Day 13 after signup
NEW! Squeeze Me Flavor Flashback 🫦
5 lippies from your pre-algorithm era.
Why it works
- A nostalgic subject angle gives the product introduction a distinct, playful hook.
- Pairing the new-product message with a welcome offer gives readers another reason to explore.
- Product recommendations with direct shop calls to action make browsing the rest of the catalog straightforward.
How it is built
- Welcome offer banner
- New product feature
- Recommended product grid
- Shop calls to action
- Brand and policy footer
Email copy
YOUR WELCOME OFFER IS WAITING! USE CODE WK26T15N8 TO REDEEM Top Picks for You Power Grip Primer $11.00 Shop Now Cream Glide Lip Liner - Mauve Aside $2.00 Shop Now Power Grip Dewy Setting Spray $11.00 Shop Now Unsubscribe My Account Contact Us FAQs Privacy Policy e.l.f. Beauty 601 12th Street, Oakland, CA, 94607 US © 2026 e.l.f. Cosmetics, Inc.