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Terms of ServicePrivacy PolicyDPAContactSandbox
Email examplesBrandsDataCampSeasonal campaign

DataCamp Black Friday sale email

DataCamp promotes its Black Friday offer of 60% off an annual subscription. It connects the discount to career goals and guides readers through skills, tools, certifications, and AI courses.

DataCamp

Day 38 after signup

Our biggest sale of the year: 60% off starts now

This Black Friday, set up your 2027: a new skill, a new certification, a stronger CV.

Why it works

  • Lead with the seasonal offer, then connect it to the reader’s future goals to give the discount a clear context.
  • Organize the benefits into numbered steps so readers can scan different paths to making progress.

How it is built

  1. Sale headline
  2. Offer and career benefits
  3. Four learning steps
  4. Repeated offer button
  5. Team sign-off
Email copy

$ Limited Time Offer 60% off, our biggest sale ever. Claim Offer The year’s almost over, and the best time to plan the next one is now. This Black Friday, get a full year of 800+ courses, career tracks and certifications for 60% off, our biggest sale ever. Land the new role, earn the raise, or get AI doing the busywork for you. Your next move is waiting below. Make 2027 your biggest year yet STEP 1 Map your career move Career tracks build every skill a role needs, in order, from your first lesson to job-ready. Explore career tracks STEP 2 Master today’s top tools Courses built with leading experts and the tech makers themselves, on the tools teams use now. Explore today’s tools STEP 3 Prove what you can do Earn certifications that back up your next review, your next application and your next pay conversation. Explore certifications STEP 4 Keep up with AI AI moves fast. Our up-to-date curriculum keeps you on top of what matters in 2027. Explore AI courses Get 60% Off Happy learning, The DataCamp Team DataCamp, Inc. | 1 Pennsylvania Plaza Suite 2014 | New York, NY 10119 Unsubscribe Privacy Policy

Brand
DataCamp
Industry
Other · Online data and AI education
Type
Promotional
Email
Seasonal campaign
Sent
Day 38 after signup
Sent at
Fri, 8:00 AM UTC
From
The DataCamp Team <team@datacamp.com>
Sent with
Customer.io
All seasonal campaign email examples

Breakdown

Main button
“Claim Offer”
Calls to action
2 buttons, 24 links
Length
195 words · 1 min read

See this email for your brand

Try it
Images
10
Layout
Multi-column · Visual
Voice
Inspirational
Language
English
Fonts
DM Sans
Dark mode
No custom styles

Colors

  • #5eb1ff
  • #05192d
  • #03ef62
  • #7933ff
  • #ffffff
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