Collabstr onboarding

6 emails over 23 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeWelcome to CollabstrThree things to get you started
Day 11 day later
Email 2 · OnboardingTwo ways to find your first creatorPick the path that fits how you work
Day 43 days later
Email 3 · Onboarding87% of brands are growing their creator budgets this yearWhat brands are seeing from creator content
Day 84 days later
Email 4 · OnboardingHow Numi turned one brief into 50,000+ impressionsWhat happened after Numi posted its first Collabstr campaign
Day 157 days later
Email 5 · OnboardingWhat you can buy on CollabstrPackages, platforms, and what they typically cost
Day 238 days later
Email 6 · Activation nudge[First name], $750 toward your first 3 influencer collaborationsAvailable for 72 hours only.

What each email does

Day 0First emailWelcomeWelcome to CollabstrWelcomes new users to Collabstr and explains how it brings creator discovery, communication, and payments together. It recommends three first steps: complete a brand profile, launch a campaign, and search the marketplace.
Day 11 day laterOnboardingTwo ways to find your first creatorIntroduces two ways to find creators: launch a campaign or search and compare creators directly. It explains how each path works and notes that both are free to start.
Day 43 days laterOnboarding87% of brands are growing their creator budgets this yearCollabstr uses creator marketing statistics to explain the value of hiring micro and nano creators. It encourages the new subscriber to start by hiring one creator through the platform.
Day 84 days laterOnboardingHow Numi turned one brief into 50,000+ impressionsShows how Numi used a Collabstr campaign to reach creators and generate engagement. Encourages the new subscriber to post their own campaign brief.
Day 157 days laterOnboardingWhat you can buy on CollabstrExplains the creator packages available on Collabstr, with typical prices for different platforms and content types. It outlines how ordering and escrow work, then invites the reader to browse creators.
Day 238 days laterActivation nudge[First name], $750 toward your first 3 influencer collaborationsCollabstr offers to waive its platform fee on a new user's first three influencer collaborations. A 72-hour deadline and a creator-search CTA encourage the recipient to start using the platform.

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