Christopher Ward
Day 48 after signup
According to reviewers, Lucia's flying high
"Bel Canto Lucia. Simply brilliant, no notes." - Sam Cross, Recombu
Why it works
- Lead with a clear product announcement, then use a range of independent review quotes to establish context and credibility.
- Show multiple configurations together so readers can compare options without leaving the email.
- Pair the shopping path with an in-person appointment option to serve readers who want to experience the product before buying.
How it is built
- Product introduction
- Press review quotes
- Watch configuration grid
- Showroom appointment invitation
Email copy
Lucia has taken its maiden flight and the watch world is singing its praises. Check out some of the press quotes below… "Beauty is in the eye of the beholder. It can leave you speechless. It might stop you in your tracks and make you do a double take. The Christopher Ward C1 Bel Canto Lucia does all of the above.” Andy Blackmore, City AM “The Lucia is a high watermark in terms of visual storytelling and the complexity of the dial construction.” Zach Kazan, Worn & Wound “I think this might be the best Bel Canto the brand has ever launched.” “While the regular model is certainly not an under-the-radar piece, this one goes above and beyond, adding a level of playfulness which is all too scarce in the watch world.” Sam Cross, Recombu “It is a surprisingly complex process for something that looks so playful. But perhaps that contrast is what makes Lucia so appealing. There is serious watchmaking behind all that colour.” Gyuri Petrus, Watch Dad Blog “It drew me in with its cartoon playfulness and textures, depth of field, and color dynamism that engulf the dial.” Chris Antzoulis, RedBar “This could be one of the most interesting releases that they've made all year… What you're getting here is a lot, a lot of watch for that money. A huge process, lots of time, and a really cool watch.” Chris Salih, WatchChris Take flight with Lucia C1 Bel Canto Lucia 41mm Hand Printed Automatic Bader Bracelet Shop now C1 Bel Canto Lucia 41mm Hand Printed Automatic Camel Fine Italian Leather Shop now C1 Bel Canto Lucia 41mm Hand Printed Automatic Consort Bracelet Shop now C1 Bel Canto Lucia 41mm Hand Printed Automatic White Fine Italian Leather Shop now C1 Bel Canto Lucia 41mm Hand Printed Automatic Blue Fine Italian Leather Shop now C1 Bel Canto Lucia 41mm Hand Printed Automatic Tobacco Fine Italian Leather Shop now See Lucia in the metal Visit your nearest Christopher Ward showrooms to get hands on with the new C1 Bel Canto Lucia. Book a showroom appointment Shop all New releases Bestsellers Atelier collection Accessories Compendium 01 Interest Free Credit Available 5 Year Movement Guarantee Free Delivery & Returns Contact us 5 year guarantee Terms & conditions Privacy policy Christopher Ward, 14-16 The Yard, Maidenhead, Berkshire, SL6 1BR, United Kingdom View in browser Manage preferences Unsubscribe