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Email examplesSequencesCheckout Page

Checkout Page onboarding

8 emails over 6 days, counted from the day we signed up.

Clone this sequencePreview it for your brand
  1. Day 0First email
    Email 1 · WelcomeWelcome! Create your first checkout page in 10 minutesThree quick steps and you're ready to take payments.
  2. Day 11 day later
    Email 2 · Onboarding3 tweaks that increase checkout conversionWhat separates $10k+/month sellers from everyone else.
  3. Day 21 day later

What each email does

  1. Day 0First emailWelcomeWelcome! Create your first checkout page in 10 minutesWelcomes new users and lays out three steps to publish their first checkout page. It highlights the trial and offers a guide and direct help from the cofounder.
  2. Day 11 day laterOnboarding3 tweaks that increase checkout conversionA cofounder shares three ways to optimize checkout pages, with links to setup guides for each tip. The email previews the next onboarding lesson on setting up payments.
Email 3 · OnboardingReady to start selling?Turn on Apple Pay and Google Pay, and get paid by tomorrow.
  • Day 31 day later
    Email 4 · OnboardingYour pre-launch checklist (what pros do differently) ✅The pre-launch setup our best sellers never skip.
  • Day 41 day later
    Email 5 · OnboardingSell subscriptions & event ticketsWay more than checkout pages, and it's all included.
  • Day 51 day later
    Email 6 · OnboardingNeed any help?Reply and I'll personally help you get set up.
  • Day 61 day later
    Email 7 · Trial endingYour free trial is ending soon
  • Day 6Same day
    Email 8 · Trial expiredYour free trial has ended
  • Day 21 day later
    OnboardingReady to start selling?A cofounder guides a new user through sharing checkout pages, enabling express payments, and displaying discounts. It also explains Stripe payouts and previews a follow-up checklist.
  • Day 31 day laterOnboardingYour pre-launch checklist (what pros do differently) ✅A founder shares five pre-launch setup steps for a new checkout page, covering file access, confirmations, thank-you pages, automations, and testing. The email ends with a prompt to open the dashboard and go live.
  • Day 41 day laterOnboardingSell subscriptions & event ticketsIntroduces the broader selling options included with Checkout Page, including physical products, event tickets, and subscriptions. Encourages the new user to create a page.
  • Day 51 day laterOnboardingNeed any help?Sander from Checkout Page checks whether the new user needs help setting up their account and invites them to reply for personal assistance.
  • Day 61 day laterTrial endingYour free trial is ending soonCheckout Page reminds the recipient that their 7-day Scale trial is ending soon. It highlights paid-plan benefits and pricing, with the option to choose a free plan to keep the store active.
  • Day 6Same dayTrial expiredYour free trial has endedCheckout Page tells the recipient their 7-day Scale trial has ended and payments are paused. It outlines what upgrading preserves, gives plan pricing, and mentions a free plan option.
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