Charles Tyrwhitt
Day 3 after signup
40 at 40
Forty of the best, if we do say so ourselves.
Why it works
- Lead with a clear offer, then give the campaign a broader anniversary theme to add context to the product promotion.
- Use a founder’s brief personal comments to make each product selection feel considered, with a nearby shopping call to action for easy browsing.
How it is built
- Navigation header
- Offer headline
- Anniversary introduction
- Founder product picks
Email copy
Forty of the best, if we do say so ourselves. No images? View in browser NEW IN | SHIRTS | SUITS | SALE 4 SHIRTS OR POLOS FOR €199 | SAVE UP TO €140 We've had 40 whole years of Charles Tyrwhitt – that's enough time for every kind of moment. The good, the bad, and a few ugly. Now we're in 2026; here are 40 of our favourite Tyrwhitt heroes. Who better to hear from than Nick himself? Read on to find out his favourites too, including some old and new faithfuls we've made over the last 40 years that hold a special place in our hearts. SHOP NOW DISCOVER MORE "40 years ago, I wanted to create shirts that didn’t cost the earth, and I wanted to make it easy for men to dress well. The twill shirt is the rock on which the business was built. I owe this little beauty everything." SHOP NOW "Don’t tell anybody, but I am not good at looking after my clothes. I need a suit that always looks good, never creases, stretches a little, but has to be 100% wool (it’s rude to electrocute somebody when you shake hands!). This is that ultimate suit." SHOP NOW "I love our cloud-soft Merino. So many colours and styles to choose from. The Zip-Neck is my favourite. Soft wool and a sporty, practical zip. What’s not to love?" SHOP NOW "This shirt made me wish I hadn’t started a mail-order business all those years ago. In a shop I could have made my customers touch them, cuddle them, and rub them against their cheeks. They are that soft and need to be cuddled to be believed." SHOP NOW "I don’t know who I should thank the most: the design team who came up with such a lightweight, practical and versatile quilted sleeveless jacket, or the financiers who simply can’t do without it any more!" SHOP NOW "Socks are like hugs for your feet. You can wear any old socks and stomp around like Eeyore all day. Or you can wear ours and walk on air." SHOP NOW GET IN TOUCH | DELIVERY | RETURNS | 6 MONTH GUARANTEE Terms and Conditions: For standard terms and conditions please see our website. PLEASE DO NOT REPLY TO THIS EMAIL Update Preferences | Unsubscribe Charles Tyrwhitt Shirts Limited Company No: 2914928 England VAT No. 821 1491 60 Bronze, The Forge – Bankside (level 5), 105 Sumner Street, London, SE1 9HZ