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Email examplesBrandsBusuuSeasonal campaign

Busuu Black Friday Premium offer

A Black Friday campaign offers 70% off Busuu Premium and connects the offer to improving Spanish skills. Repeated calls to action invite the reader to get the discount.

Busuu

Day 34 after signup

Early-bird offer: 70% off Premium 🥳

Why it works

  • Lead with the seasonal offer so readers immediately understand the reason for the email.
  • Tie the discount to a specific learning benefit, then keep the call to action focused on claiming the offer.

How it is built

  1. Early access headline
  2. Black Friday offer
  3. Personalized benefit
  4. Repeated offer CTA
  5. Terms and footer
Email copy

Get this deal before anyone else Black Friday offer - 70% off Get 70% off Ready to improve your Spanish skills, [First name] [First name]? Save on Premium today, and build the confidence and skills you need for fluent, real-world conversations! Get 70% off Contact us T&Cs Privacy Policy Unsubscribe from all emails Choose which emails you receive Busuu Limited - 5th Floor, Business Cube, 43 Worship Street, EC2A 2DU - UK © 2026 - All rights reserved. Company Number: 8172044 Add teams@announce.busuu.com to your contact list. Saving based on monthly plan price. Know that all Premium packages, discounted or full price, renew automatically at the end of your chosen subscription period. You can cancel all Premium packages anytime – check out our FAQs.

Brand
Busuu
Industry
SaaS · Language learning
Type
Promotional
Email
Seasonal campaign
Sent
Day 34 after signup
Sent at
Wed, 7:03 AM UTC
From
Busuu <teams@announce.busuu.com>
Sent with
SendGrid
PersonalizedSingle CTA

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Breakdown

Calls to action
0 buttons, 21 links
Length
122 words · Under a minute
Images
8, incl. a GIF
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Nista Grotesk
Dark mode
Custom dark styles

Colors

  • #116eee
  • #f3f5f8
  • #70a8f5
  • #121b26
Blue emailsLight emails

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