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Email examplesBrandsBusuuSeasonal campaign

Busuu Black Friday early-bird offer

Busuu promotes a Black Friday discount on Premium and connects the offer to improving Spanish skills. It repeats the discount and purchase call to action, followed by subscription renewal terms.

Busuu

Day 27 after signup

Early-bird offer: 70% off Premium 🥳

Why it works

  • Lead with the seasonal early-access angle so readers immediately understand why the offer is timely.
  • Pair the discount with a specific learning benefit to give the promotion context beyond price.
  • Repeat the same clear call to action around the offer, then keep renewal details available in the footer.

How it is built

  1. Early access headline
  2. Discount spotlight
  3. Personalized benefit pitch
  4. Repeated offer CTA
Email copy

Get this deal before anyone else Black Friday offer - 70% off Get 70% off Ready to improve your Spanish skills, [First name] [First name]? Save on Premium today, and build the confidence and skills you need for fluent, real-world conversations! Get 70% off Contact us T&Cs Privacy Policy Unsubscribe from all emails Choose which emails you receive Busuu Limited - 5th Floor, Business Cube, 43 Worship Street, EC2A 2DU - UK © 2026 - All rights reserved. Company Number: 8172044 Add teams@announce.busuu.com to your contact list. Saving based on monthly plan price. Know that all Premium packages, discounted or full price, renew automatically at the end of your chosen subscription period. You can cancel all Premium packages anytime – check out our FAQs.

Brand
Busuu
Industry
SaaS · Language learning
Type
Promotional
Email
Seasonal campaign
Sent
Day 27 after signup
Sent at
Wed, 7:04 AM UTC
From
Busuu <teams@announce.busuu.com>
Sent with
SendGrid
PersonalizedSingle CTA

See this email for your brand

Try it
  • Subscription terms and footer
  • All seasonal campaign email examples

    Breakdown

    Calls to action
    0 buttons, 21 links
    Length
    122 words · Under a minute
    Images
    8, incl. a GIF
    Layout
    Multi-column · Visual
    Voice
    Urgent
    Language
    English
    Fonts
    Nista Grotesk
    Dark mode
    Custom dark styles

    Colors

    • #116eee
    • #f3f5f8
    • #70a8f5
    • #121b26
    Blue emailsLight emails

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