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Email examplesBrandsBusuuSeasonal campaign

Busuu Black Friday Premium offer

Busuu promotes a Black Friday discount on Premium, highlighting Spanish-speaking benefits and a learner-improvement statistic before encouraging an upgrade.

Busuu

Day 38 after signup

Black Friday savings! 70% off Premium

Why it works

  • Lead with the seasonal deal so the offer is immediately clear.
  • Follow the discount with a specific learning benefit and supporting evidence to give the promotion context.
  • Keep the main action direct, then place renewal terms and study details in the footer.

How it is built

  1. Early access opener
  2. Black Friday discount
  3. Learning benefit pitch
  4. Outcome proof point
Email copy

Get this deal before anyone else Black Friday offer - 70% off Ready to improve your Spanish skills, [First name] [First name]? Save on Premium today, and build the confidence and skills you need for fluent, real-world conversations! Get 70% off Want to see real results? With Busuu Premium Plus, you'll get the tools you need to speak Spanish confidently. 72.5% of learners improved their speaking skills in just 8 hours!* Upgrade now Contact us T&Cs Privacy Policy Unsubscribe from all emails Choose which emails you receive Busuu Limited - 5th Floor, Business Cube, 43 Worship Street, EC2A 2DU - UK © 2026 - All rights reserved. Company Number: 8172044 Add teams@announce.busuu.com to your contact list. Saving based on monthly plan price. Know that all Premium packages, discounted or full price, renew automatically at the end of your chosen subscription period. You can cancel all Premium packages anytime – check out our FAQs. *All figures taken from the independent Busuu Six-Language Efficacy Study 2025. Read more here.

Brand
Busuu
Industry
SaaS · Language learning
Type
Promotional
Email
Seasonal campaign
Sent
Day 38 after signup
Sent at
Sun, 7:06 AM UTC
From
Busuu <teams@announce.busuu.com>
Sent with
SendGrid
Personalized
All seasonal campaign email examples

Breakdown

See this email for your brand

Try it
  • Upgrade call to action
  • Terms and legal footer
  • Calls to action
    0 buttons, 24 links
    Length
    166 words · Under a minute
    Images
    9, incl. a GIF
    Layout
    Multi-column · Visual
    Voice
    Urgent
    Language
    English
    Fonts
    Nista Grotesk
    Dark mode
    Custom dark styles

    Colors

    • #116eee
    • #f3f5f8
    • #70a8f5
    • #121b26
    Blue emailsLight emails

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