Burrow
Day 31 after signup
Preview pricing ends tonight
Why it works
- Put the deadline and main offer in the opening line so readers understand the campaign immediately.
- Clarify what happens after the deadline to create urgency without implying the discount disappears for good.
- Keep the message brief and make the shopping action a clear standalone call to action.
How it is built
- Friendly greeting
- Preview offer and deadline
- Early-access clarification
- Shop call to action
Email copy
Hi there, Preview pricing ends tonight. Up to 40% off sitewide, free shipping over $2K. Black Friday proper opens next week at the same rates, so this is not your last chance to save. It is your last chance to get it before everyone else is ordering too. Shop the Preview Warmly, Lisa at Burrow 15 W 27th Street New York, NY 10001 Copyright © 2026 Burrow If you are no longer interested in receiving emails from us you can Unsubscribe