BugHerd onboarding

6 emails over 5 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeWelcome to BugHerd. Best decision you've made today!
Day 0Same day
Email 2 · Activation nudgeFinish setting up BugHerd!
Day 11 day later
Email 3 · OnboardingYou're missing out on great time-savings with BugHerd
Day 21 day later
Email 4 · OnboardingWhy we love BugHerd (according to customers)
Day 31 day later
Email 5 · OnboardingIt's not too late to get back to your BugHerd trial
Day 52 days later
Email 6 · Trial endingHave you got the most out of your BugHerd trial?

What each email does

Day 0First emailWelcomeWelcome to BugHerd. Best decision you've made today!BugHerd welcomes the new signup, highlights the benefits of the product, and points them to a guide for getting started with their trial. The CEO also invites them to reply for help and explains that tailored follow-up emails are coming.
Day 0Same dayActivation nudgeFinish setting up BugHerd!BugHerd reminds the new user to finish setting up a project, install the browser extension, and leave feedback. It offers a call, setup guidance, and support resources to help them get started.
Day 11 day laterOnboardingYou're missing out on great time-savings with BugHerdGuides a new trial user through getting started with BugHerd. It combines a customer testimonial, a trial guide, expert support, and a prompt to finish setup.
Day 21 day laterOnboardingWhy we love BugHerd (according to customers)BugHerd shares customer testimonials and examples of how teams use its feedback management tools. It invites the new subscriber to read more customer stories for inspiration.
Day 31 day laterOnboardingIt's not too late to get back to your BugHerd trialEncourages a new trial user to return to BugHerd and try inviting teammates, sharing with clients, and connecting integrations. It explains how each step can support a smoother feedback workflow.
Day 52 days laterTrial endingHave you got the most out of your BugHerd trial?With two days left in the trial, BugHerd offers next steps for users who are ready to upgrade, still deciding, or need help. It links to a benefits guide, a short survey, and support options.

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