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Email examplesSequencesBose

Bose welcome series

4 emails over 13 days, counted from the day we signed up.

Clone this sequencePreview it for your brand
  1. Day 8First email
    Email 1 · WelcomeWelcome! Here's your 10% off coupon!Thanks for joining My Bose.
  2. Day 91 day later
    Email 2 · OnboardingDiscover the power of sound.At Bose, we believe in the power of sound and music.
  3. Day 101 day later
    Email 3 · Activation nudgeSave 10% before it’s too late!Don’t forget to use your coupon code before it expires.
  4. Day 133 days later
    Email 4 · Activation nudgeLast chance to save 10%!Use it or lose it. Your coupon is about to expire!

What each email does

  1. Day 8First emailWelcomeWelcome! Here's your 10% off coupon!Bose welcomes new My Bose subscribers with a 10% discount code and highlights popular products, member perks, trial terms, and shipping benefits.
  2. Day 91 day laterOnboardingDiscover the power of sound.Introduces Bose’s approach to sound through artist partnerships and style-focused collections. It also highlights My Bose membership perks and shopping assurances.
  3. Day 101 day laterActivation nudgeSave 10% before it’s too late!Bose reminds the subscriber that their first-purchase discount is about to expire and provides a coupon code. The email links to speaker, headphone, and earbud collections and highlights shopping benefits.
  4. Day 133 days laterActivation nudgeLast chance to save 10%!Bose urges a new subscriber to use an expiring 10% coupon and features several popular products. It also highlights shopping benefits such as a risk-free trial and complimentary shipping.

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