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Email examplesBrandsBlue BottleSale / discount

Blue Bottle limited-time drinkware sale

Blue Bottle promotes a limited-time discount on select drinkware, with a larger savings offer for subscribers. Product examples and offer details lead to a “Save now” call to action.

Blue Bottle

Day 7 after signup

Ends Soon: 15% Savings on Limited-Edition Drinkware

Plus, subscribers save more with code APPRECIATION26

Why it works

  • Lead with the deadline and savings so readers quickly understand the offer and why it is time-sensitive.
  • Show a few relevant products before the main shopping button to make the promotion concrete.
  • Keep eligibility rules and exclusions below the main call to action so they are available without interrupting the offer.

How it is built

  1. Logo and navigation
  2. Urgency headline
  3. Discount details
  4. Featured drinkware grid
  5. Primary shopping button
  6. Offer terms and footer
Email copy

Subscriptions Coffee Brew Tools BEST SELLERS Last chance to save Enjoy 15% ofF bestsellers and more online-exclusive savings end soon Don't miss out on 15% off select drinkware including bestsellers and limited-edition offerings, like the Fellow Pirch Glass Set. Blue Bottle at Home Subscribers enjoy 20% savings with code APPRECIATION26 during Subscriber Appreciation Month. Must be logged in. Online-exclusive savings end October 12. Save now Made to move with you Miir Climate+ Fellow carTer move in fog grey MIIR COMMUTER CUP with straw All drinkware All shoppers will automatically receive 15% off qualifying items in the Drinkware Collection at checkout on bluebottlecoffee.com. Active Coffee and Craft Matcha subscribers receive 20% off qualifying items at checkout when logged in using promo code APPRECIATION26. Offer Details & Exclusions: Valid from 8:00 AM PT on 10/6/26 through 11:59 PM PT on 10/12/26 for US shipping orders only. Discount applies only to eligible items. Offer strictly excludes: Coffee Subscriptions, digital or physical Gift Cards, previous purchases, shipping fees, and taxes. Promotion cannot be combined with other promo codes or discounts, is not valid in Blue Bottle Coffee Cafes, and cannot be redeemed for cash. Blue Bottle Coffee reserves the right to modify or terminate this offer at any time. Visit a Cafe Frequently Asked Questions Download App Contact Support YOU ARE RECEIVING THIS EMAIL BECAUSE YOU SIGNED UP TO RECEIVE MARKETING COMMUNICATIONS FROM BLUE BOTTLE COFFEE, LLC. FOR MORE INFORMATION ON HOW WE USE YOUR DATA, SEE OUR PRIVACY POLICY OR CONTACT US. Manage Preferences | Unsubscribe View Email in Browser Copyright © 2026 BLUE BOTTLE COFFEE, LLC. 476 NINTH ST OAKLAND, CA 94607. ALL RIGHTS RESERVED.

Brand
Blue Bottle
Industry
Ecommerce · Coffee
Type
Promotional
Email
Sale / discount
Sent
Day 7 after signup
Sent at
Sun, 4:00 PM UTC
From
Blue Bottle Coffee <hello@email.bluebottlecoffee.com>
Sent with
Iterable
Discount codeCountdownProduct gridSingle CTA
All sale / discount email examples

Breakdown

Main button
“Save now”
Calls to action
1 button, 34 links
Length
277 words · 1 min read
Images
5
Layout
Multi-column · Balanced
Voice
Urgent
Language
English
Fonts
ABCDiatypeMono-Regular, ABCMarfa-Regular, ABCDiatypeMono-Bold
Dark mode
No custom styles

Colors

  • #f6f6f3
  • #000000
  • #4a4a4a
Light emails

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