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Email examplesBrandsBlue Bottle

Blue Bottle email examples

Ecommerce·Coffee·bluebottlecoffee.com
Emails
7
Typical send day
Day 4
Subject length
47 characters
Sending platform
Iterable

All Blue Bottle emails

In the order they arrived, from the first email after signup.

Verify Your Email

Blue BottleAccount verification
Remix

Verify Your Email

Blue BottleAccount verification
Remix

Thank You For Signing Up

Blue BottleWelcome
Remix

Online Exclusive: 15% Off Limited-Edition Drinkware

Blue BottleSale / discount
Remix

Our Online-Exclusive Drinkware Savings Continue

Blue BottleSale / discount
Remix

Ends Soon: 15% Savings on Limited-Edition Drinkware

Blue BottleSale / discount
Remix

A Complimentary Gift with a Prepaid Subscription

Blue BottleSale / discount
Remix

Blue Bottle email marketing facts

How often, when and how Blue Bottle emails its subscribers, measured from every email we received.

Emails captured
7 emails
Received
Sep 25, 2026 to Oct 13, 2026
First week after signup
4 emails
First 30 days
6 emails
Sending frequency
about 2.2 emails a week
Busiest send day
Sunday (43%)
Typical send time
Around 4 PM UTC
Subject line length
47 characters (median)
Emoji in subject lines
0%
Preview text set
100%
Discount codes
57%
Sending platform
Iterable

The first 30 days after signup

Every email Blue Bottle sent in its first month, grouped by the day it arrived.

  1. Day 0

    Signup day

    • Verify Your EmailAccount verificationAccount verification
    • Thank You For Signing UpWelcomeWelcome
  2. Day 3

    3 days later

    • Online Exclusive: 15% Off Limited-Edition DrinkwareSale / discountSale / discount
  3. Day 5

    2 days later

    • Our Online-Exclusive Drinkware Savings ContinueSale / discountSale / discount
  4. Day 7

    2 days later

    • Ends Soon: 15% Savings on Limited-Edition DrinkwareSale / discountSale / discount
  5. Day 9

    2 days later

    • A Complimentary Gift with a Prepaid SubscriptionSale / discountSale / discount

Blue Bottle's email subject lines

Every subject line and preview text, in the order they arrived.

  1. Verify Your EmailYou’re just one click awayAccount verification·Sep 25, 2026
  2. Verify Your EmailYou’re just one click awayAccount verification·Oct 4, 2026
  3. Thank You For Signing UpYour complimentary shipping is insideWelcome·Oct 4, 2026
  4. Online Exclusive: 15% Off Limited-Edition DrinkwarePlus, Blue Bottle at Home Subscribers enjoy 20% savingsSale / discount·Oct 7, 2026
  5. Our Online-Exclusive Drinkware Savings ContinueEnjoy 15% savings on best sellers for a limited timeSale / discount·Oct 9, 2026
  6. Ends Soon: 15% Savings on Limited-Edition DrinkwarePlus, subscribers save more with code APPRECIATION26Sale / discount·Oct 11, 2026
  7. A Complimentary Gift with a Prepaid SubscriptionReceive our best-selling travel cup ($20 value) when you prepay 5 installmentsSale / discount·Oct 13, 2026

Blue Bottle's email strategy at a glance

We captured 7 emails from Blue Bottle after signing up: sale / discount, account verification and welcome emails.

33% of its emails arrived on the day we signed up, it sends with Iterable, its designs lean black & white and 57% of its emails use discount code.

Its subject lines run about 47 characters.

Brand colors in its emails

  • #000000
  • #4a4a4a
  • #f6f6f3
  • #333333
  • #545454
  • #f9f6f0

Send emails like Blue Bottle's, for your brand

Remix Blue Bottle's email with your words, logo and colors.

  • Keeps the original layout and structure
  • Written for your brand and voice
  • Starts as a draft you can edit
Remix this email

What Blue Bottle's emails have in common

Styles

Discount code57%Product grid43%Free shipping14%Countdown14%Single CTA14%

Colors

Black & white43%

Sending platforms

Iterable100%

Compare these emails across brands

  • Sale / discount email examples1657
  • Account verification email examples906
  • Welcome email examples1411

Other Ecommerce brands

  • Parade76 emails
  • Urban Outfitters64 emails
  • Anthropologie59 emails
  • Christianity.com53 emails
  • Uniqlo53 emails
  • Missouri Star Quilt Co47 emails
  • The Children's Place44 emails
  • Wineenthusiast39 emails

Frequently asked questions

What email platform does Blue Bottle use?

Blue Bottle's emails in this gallery were sent with Iterable, detected from their delivery headers.

How many emails does Blue Bottle send after signup?

We captured 7 emails from Blue Bottle, 33% of them on the day we signed up.

Does Blue Bottle send a welcome email?

Yes. Blue Bottle sent a welcome email. Open it above to see the subject line, preview text and full design.

How often does Blue Bottle send emails?

Blue Bottle sent about 2.2 emails a week over the time we were subscribed, with 4 emails in the first week after signup.

When does Blue Bottle send its emails?

43% of Blue Bottle's emails arrived on a Sunday, its busiest day, and the typical email arrived around 4 PM UTC.

What kind of emails does Blue Bottle send?

Of the emails we captured: 57% promotional, 29% transactional and 14% lifecycle.