Birch (Revealbot) onboarding

3 emails over 4 days, counted from the day we signed up.

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Day 0First email
Email 1 · WelcomeLaunch, manage, analyze: where do you want to save time first?
Day 11 day later
Email 2 · OnboardingRun ads with Birch: what will change in your first 6 months
Day 43 days later

What each email does

Day 0First emailWelcomeLaunch, manage, analyze: where do you want to save time first?Confirms the new account is ready and introduces ways to launch, manage, and analyze ad campaigns. It guides the reader to connect their ad accounts and offers a direct reply for questions.
Day 11 day laterOnboardingRun ads with Birch: what will change in your first 6 monthsBirch encourages a new user to connect their ad account and complete setup. It points to client stories for examples and invites the recipient to reply with questions.

Activation nudgeGet a tour: ads MCP, bulk launches, scaling rules, and moreBirch notes that the recipient has not connected ad accounts and offers a guided tour to help with setup. It also provides a self-serve option to finish setup.

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