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Email examplesBrandsBellroyProduct launch

Bellroy new wallet leathers announcement

Announces wallets in three new leathers, highlighting the rich patina they develop over time. The email body provided contains only navigation and footer content.

Bellroy

Day 27 after signup

Wallets, now in three new leathers

Rich patina, built to reach day 1000 and beyond.

Why it works

  • Name the product and the specific change in the subject so readers can quickly understand what is new.
  • Use the preview text to add a benefit that complements the subject, such as how the material wears over time.

How it is built

  1. Shop navigation
  2. Email address notice
  3. Brand and policy footer
Email copy

Shop All New Releases Bestsellers This email was sent to you@example.com Bellroy Pty Ltd | PO Box 1184, Collingwood Vic 3066 Australia Bellroy Pty Ltd. All rights reserved. Unsubscribe | Privacy Policy | Customer Support | Manage Preferences

Brand
Bellroy
Industry
Other · Bags and accessories
Type
Promotional
Email
Product launch
Sent
Day 27 after signup
Sent at
Fri, 4:01 AM UTC
From
Bellroy <support@bellroy.com>
Sent with
SendGrid
All product launch email examples

Breakdown

Calls to action
0 buttons, 33 links
Length
36 words · Under a minute
Images
20
Layout
Multi-column · Visual
Voice
Informative
Language
English
Fonts
Lato, Ubuntu, Helvetica
Dark mode
No custom styles

Colors

  • #f7f7f7
  • #828282
Light emails

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