Backdrop
Day 6 after signup
Thank you!
Why it works
- A founder’s direct introduction makes an onboarding check-in feel like a personal offer of support.
- The email first asks about the user’s experience, then offers a concrete next step: a call to help them get set up.
How it is built
- Personal greeting
- Founder introduction
- Check-in question
- Offer of setup help
- Founder sign-off
Email copy
Hi [First name], I’m Akanksha, CEO of Backdrop. I appreciate you signing up for our platform. I wanted to reach out personally to see how things have been going. Have you had a chance to try it out? I’d love to hear what you think, or if anything’s been confusing or hasn’t worked for you. If you have questions or need help getting set up, I’d love to hop on a call and walk through it together. Thanks, Akanksha, CEO@Backdrop Forbes 30 under 30 www.backdropagent.com