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Email examplesBrandsBackdropOnboarding

Backdrop onboarding check-in

Backdrop’s CEO personally checks in with a new user, asks whether they have tried the platform, and offers help getting set up.

Backdrop

Day 6 after signup

Thank you!

Why it works

  • A founder’s direct introduction makes an onboarding check-in feel like a personal offer of support.
  • The email first asks about the user’s experience, then offers a concrete next step: a call to help them get set up.

How it is built

  1. Personal greeting
  2. Founder introduction
  3. Check-in question
  4. Offer of setup help
  5. Founder sign-off
Email copy

Hi [First name], I’m Akanksha, CEO of Backdrop. I appreciate you signing up for our platform. I wanted to reach out personally to see how things have been going. Have you had a chance to try it out? I’d love to hear what you think, or if anything’s been confusing or hasn’t worked for you. If you have questions or need help getting set up, I’d love to hop on a call and walk through it together. Thanks, Akanksha, CEO@Backdrop Forbes 30 under 30 www.backdropagent.com

Brand
Backdrop
Industry
SaaS · Real estate technology
Type
Lifecycle
Email
Onboarding
Sent
Day 6 after signup
Sent at
Mon, 9:22 PM UTC
From
Akanksha Singh <akanksha@backdropagent.com>
Sent with
Google Workspace
Founder voicePersonalized

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Try it
All onboarding email examples

Breakdown

Calls to action
0 buttons, 1 link
Length
88 words · Under a minute
Images
None
Layout
Single column · Plain text
Voice
Personal note
Language
English
Dark mode
No custom styles

Colors

  • #ffffff
  • #000000
Black & white emailsLight emails

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