Aveda
Day 31 after signup
2 ways to give them our iconic Rosemary Mint aroma
Limited-edition holiday gift collection now available
Why it works
- Make a familiar product attribute the entry point to a gift idea so the campaign feels specific to the brand.
- Use the preview text to quickly add seasonal context and signal that the collection is available.
- Keep useful shopping and service links accessible alongside the campaign message.
How it is built
- Shopping navigation
- Holiday gift subject
- Collection availability note
- Store and salon links
- Legal footer
Email copy
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