Assembly
Day 0 after signup
Hi from the Assembly founder
Why it works
- A founder’s direct introduction makes the welcome feel personal from the start.
- Offering both an easy reply path and a setup walkthrough gives new users clear ways to get help.
- Keep the message brief and focused on support rather than adding a long list of product details.
How it is built
- Personal greeting
- Founder introduction
- Reply invitation
- Walkthrough offer
- Founder sign-off
Email copy
Hey [First name], I'm Marlon, Assembly's cofounder. Thanks for signing up! If you have any questions or feedback as you get set up, just reply to this email. It comes straight to me. We're also onboarding new users personally right now, so if it'd be useful you can book 30 minutes with someone on our team for a walkthrough and help configuring Assembly for your firm. - Marlon Unsubscribe