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Email examplesBrandsAlo YogaSeasonal campaign

Alo Yoga Black Friday early access email

Announces Black Friday early access with 30% off eligible merchandise. Product selections and shopping categories help recipients explore the offer.

Alo Yoga

Day 31 after signup

30% OFF STARTS NOW (not a drill)

New to ALO? You’re just in time.

Why it works

  • Lead with the seasonal offer so readers immediately understand why the campaign is timely.
  • Follow the main call to action with curated products and shopping categories to give readers clear paths into the catalog.
  • Keep offer conditions and exclusions in the footer, separate from the main shopping flow.

How it is built

  1. Shopping navigation
  2. Black Friday offer
  3. Primary offer button
  4. Featured product grid
  5. Shop by category
  6. Shopping benefits
  7. Terms and footer
Email copy

BEST SELLERS NEW ARRIVALS SHOP ALL ACCESSORIES Black Friday Early Access starts now. Consider this your sign to add a little ALO to your wardrobe. UNLOCK 30% OFF FIND YOUR FAVES SUIT UP TROUSER ACCOLADE CREW NECK PULLOVER ASPIRE TANK ALO SOFTSCULPT HIGH-WAIST LEGGING MOST-WANTED PICKS SIGNATURE SETS ACCOLADE EDIT FOOTWEAR SHOP BY COLOR NAVY BLACK ESPRESSO GREY UNLOCK 30% OFF FAST & FREE SHIPPING FREE RETURNS & EXCHANGES PAY LATER WITH AFTERPAY Privacy | Terms of Use | Careers | Manage Preferences | Unsubscribe You are receiving this email because you opted in at one of our ALO properties. © 2026 ALO, LLC, All rights reserved. 6670 Flotilla St Commerce, CA 90040 *Black Friday Early Access Terms & Conditions: Receive 30% off eligible merchandise exclusively on Aloyoga.com for a limited time. Customers must be logged into their Aloyoga.com account to receive promotional pricing. Promotional prices are marked on site. Exclusions apply. Offer is not valid on Gift Cards, Gift of Glow, Gear Sets, ALO Atelier, Cashmere, or prior purchases. Offer cannot be combined with other promotional codes or offers. Alo reserves the right to modify or cancel this offer at any time, subject to applicable law.

Brand
Alo Yoga
Industry
Ecommerce · Athleisure
Type
Promotional
Email
Seasonal campaign
Sent
Day 31 after signup
Sent at
Mon, 4:30 PM UTC
From
ALO <notification@emails.aloyoga.com>
Sent with
SendGrid
Product gridFree shipping
All seasonal campaign email examples

Breakdown

Main button
“UNLOCK 30% OFF”
Calls to action
2 buttons, 37 links
Length
191 words · 1 min read
Images
22, incl. a GIF
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Proximanova Regular, Proxima-Nova Light, Proximanovaa Semi Bold
Dark mode
Custom dark styles

Colors

  • #ffffff
  • #000000
Light emails

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