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Email examplesBrandsWriterOnboarding

Writer onboarding email: competitive research

This getting-started email shows how to use Writer for competitor research, then explains how to refine, save, and schedule the task as a Playbook.

Writer

Day 3 after signup

Take care of that task that’s been on your backlog forever

Finally get ahead of competitor news

Why it works

  • Open with a familiar task people put off to make the product use case immediately relatable.
  • Show the first action before offering tips, so readers have a clear place to begin.
  • Organize follow-up guidance into short steps that progress from improving a result to automating it.

How it is built

  1. Getting-started sequence label
  2. Backlog-focused headline
  3. Competitive research use case
  4. Example prompt call to action
  5. Three practical tips
  6. Product resource links
Email copy

Getting started 2/5 Let WRITER do the heavy lifting We all have important tasks we rarely find the time to do. Raise your hand if it’s competitive research. It’s all fine until you spend hours on messaging that didn’t account for last week’s announcement. Or get caught flat-footed on a sales call. WRITER is your always-on research assistant, here to do the heavy lifting, so you can focus on turning insights into action. Start with this prompt. Just fill in the names of your product and top competitors, and watch your research assistant kick off the work you haven’t had time to do. Try the example Pro tips: 1. Finesse it Have a conversation with WRITER. Tell it what it missed, which sources you want it to prioritize, and what format you want your research summary in. 2. Playbook it Happy with the result? Ask WRITER to “turn this into a Playbook” so you can run it the same way next time. 3. Schedule it Adjust it to look at just the last week’s news, and set up your Playbook to run every Monday. Here’s how. Follow us! AI ACADEMY | VIDEO DEMOS | MY WRITER HOME Copyright © 2026 WRITER Our mailing address is: 111 Maiden Lane, 4th Floor, San Francisco, CA 94108 If you no longer wish to receive emails about getting started with WRITER, please click here, and we'll remove you from our getting started communications.

Brand
Writer
Industry
SaaS · AI writing software
Type
Lifecycle
Email
Onboarding
Sent
Day 3 after signup
Sent at
Fri, 3:45 PM UTC
From
Team WRITER <hello@engage.writer.com>
Sent with
HubSpot
All onboarding email examples

Breakdown

Calls to action
0 buttons, 14 links
Length
237 words · 1 min read
Images
5
Layout
Single column · Balanced
Voice
Informative
Language
English
Fonts
Poppins
Dark mode
Custom dark styles

Colors

  • #2e2ae8
  • #ffffff
  • #5551ff
  • #1155cc
  • #000000
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