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Email examplesBrandsUrban OutfittersSale / discount

Urban Outfitters sale email

Promotes up to 40% off selected items for a limited time. It also highlights a 10% first-order offer for joining UO Rewards.

Urban Outfitters

Day 26 after signup

THIS IS IT. UP TO 40% OFF. GO

And we’re not even being subtle about it…

Why it works

  • Lead with the discount and a direct action to make the campaign's purpose immediately clear.
  • Place a secondary loyalty offer alongside the main promotion without obscuring the sale message.
  • Keep eligibility and delivery details in the footer so the offer stays prominent while its conditions remain accessible.

How it is built

  1. Discount-led subject
  2. Rewards signup offer
  3. Shopping navigation
  4. Offer terms
  5. Brand footer
Email copy

Join UO Rewards + get 10% OFF your first order* Join now → Shop UO Help + Info Find a Store Contact Us UO Rewards UO Community You are subscribed as you@example.com Unsubscribe Privacy Policy This offer entitles customers to up to 40% off selected items in stores & online for a limited time only. Price as marked. Discount amount varies and exclusions apply. Cannot be combined with other offers or applied to previous purchases. Free Standard Delivery on all orders over £40 delivered to the UK. If your order value is less than this, the delivery charge is £3.99. No code required. These rates are not applicable for orders shipped outside of the UK. Cannot be applied to previous purchases. Free Delivery applies only to merchandise. Taxes and Gift Cards do not count toward the Free Delivery total. UO Rewards Terms and Conditions View in a browser Urban Outfitters Europe 146 Brick Lane London, E1 6RU, United Kingdom © 2026 UrbanOutfitters.com. All Rights Reserved.

Brand
Urban Outfitters
Industry
Ecommerce · Fashion and apparel
Type
Promotional
Email
Sale / discount
Sent
Day 26 after signup
Sent at
Wed, 8:06 AM UTC
From
Urban Outfitters Europe <urbanoutfitters@s.urbanoutfitters.eu>
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 42 links
Length
164 words · Under a minute
Images
31, incl. a GIF
Layout
Multi-column · Visual
Voice
Urgent
Language
English
Fonts
Helvetica, Open Sans, Arial
Dark mode
No custom styles

Colors

  • #0c509f
  • #ffffff
  • #e0b1aa
  • #ffd900
  • #5c5c5f
Yellow emailsPink emailsBlue emailsLight emails

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