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Email examplesBrandsUnder ArmourSale / discount

Under Armour limited-time discount email

Under Armour promotes an extra 25% off select shoes and accessories at its outlet with a limited-time promo code. The email also points readers to store information and a separate text signup offer.

Under Armour

Day 13 after signup

Extra 25% off shoes & more

Hurry, this won't last long!

Why it works

  • Lead with the discount and its time limit so readers understand the offer immediately.
  • Place a direct shopping call to action before the detailed restrictions, keeping the next step easy to find.
  • Keep secondary store and text-signup offers below the main promotion so they do not compete with it.

How it is built

  1. Category navigation
  2. Seasonal offer
  3. Shop call to action
  4. Offer terms
  5. Store and text offers
  6. Legal and footer
Email copy

MEN WOMEN KIDS SHOES Fresh Fall savings, for a limited time. Use code EXTRA25 in UA Outlet. SHOP NOW Valid on select shoes and accessories. Must use promo code to receive discount. Cannot be combined with other codes. US/CA only. Ends 10/21. FIND A UA STORE NEAR YOU WANT 15% OFF^? LET'S TEXT ^UA.com and UA App only. US only. One-time use. Cannot be combined with other codes or employee discounts. Exclusions apply. Valid for 14 days. You agree to receive recurring automated marketing texts from UA at the number provided. Consent is not required to purchase. Msg & data rates may apply. Reply STOP to opt out. Privacy Policy and Terms & Conditions. © 2026 Under Armour, Inc. All Rights Reserved. 101 Performance Dr., Baltimore, MD 21230 Contact Us Privacy Policy View In Browser Unsubscribe

Brand
Under Armour
Industry
Ecommerce · Athletic apparel
Type
Promotional
Email
Sale / discount
Sent
Day 13 after signup
Sent at
Fri, 6:54 PM UTC
From
Under Armour <underarmour@emails.underarmour.com>
Discount code
All sale / discount email examples

Breakdown

Calls to action
0 buttons, 20 links
Length
136 words · Under a minute
Images
8
Layout
Single column · Visual
Voice
Urgent
Language
English
Fonts
NeuePlakUA, NeuePlakUA-CondBlack
Dark mode
No custom styles

Colors

  • #1d1d1d
  • #ffffff
Dark emails

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