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Email examplesBrandsSitebulbRe-engagement

Sitebulb re-engagement email

Jojo checks whether an inactive subscriber still wants the Sitebulb newsletter and explains how to stay subscribed or opt out. The email then highlights Sitebulb Desktop and Cloud.

Sitebulb

Day 14 after signup

Do you still want the Sitebulb monthly newsletter?

If yes, click here! If no, do nothing. You'll be removed from the list - no hard feelings.

Why it works

  • Open with the reason for checking in, then make the subscriber’s options easy to understand.
  • Use a low-pressure voice and reassure readers that opting out is simple and has no hard feelings.
  • Keep product promotion after the main preference message so it does not obscure the email’s purpose.

How it is built

  1. Personal inactivity check-in
  2. Newsletter preference options
  3. Opt-out reassurance
  4. Desktop product overview
  5. Cloud product overview
  6. Preferences and unsubscribe footer
Email copy

Hey there My sources tell me that you haven’t opened a Sitebulb newsletter in 3 months WHICH IS TOTALLY FINE 😭 but I’m also thinking maybe you don’t want to hear from me anymore? I will happily keep you updated with the latest Sitebulb news and SEO insights, but only if you want me to! If you want to continue receiving the newsletter, you don’t need to do anything. By opening this email, you’ve told me that there’s still room in your heart for Sitebulb. However, if you opened this email out of curiosity but actually you don’t want the Sitebulb newsletter anymore, just reply to this email telling me so. I’ll stop sending it to you — no hard feelings. NB: This will ONLY remove you from the newsletter list, nothing else. Either way, appreciate you being part of the Sitebulb community :) Take care, Jojo Sitebulb Desktop Find and fix technical issues with easy visuals, in-depth insights, and prioritized recommendations across 300+ SEO issues. ✔ Up to 500,000 URLs per audit. ✔ Customized PDF reports. ✔ Intuitive data visualizations. ✔ JavaScript as standard. ✔ Free trial. Cancel anytime. Try Sitebulb for Free Sitebulb Cloud Sitebulb Cloud gives you all the capability of Desktop, in your web browser. Crawl at scale without the limitations of your machine. ✔ Everything in Sitebulb Desktop. ✔ Up to 10 million URLs per audit. ✔ Real-time team collaboration. ✔ No project limits. ✔ Cancel anytime. Explore Sitebulb Cloud View this email in your browser Copyright (C) 2024 Sitebulb ltd. All rights reserved. You are receiving this email because you opted in via our website. Our mailing address is: Sitebulb ltd Hill View Bell Lane Biddenden, Kent TN27 8LD United Kingdom Want to change how you receive these emails? update your preferences or unsubscribe

Brand
Sitebulb
Industry
SaaS · SEO software
Type
Lifecycle
Email
Re-engagement
Sent
Day 14 after signup
Sent at
Mon, 8:56 AM UTC
From
Jojo at Sitebulb <jojo@sitebulb.com>
Sent with
Mailchimp
All re-engagement email examples

Breakdown

Main button
“Try Sitebulb for Free”
Calls to action
2 buttons, 12 links
Length
288 words · 1 min read
Images
2
Layout
Multi-column · Balanced
Voice
Personal note
Language
English
Fonts
Work Sans, Arial
Dark mode
No custom styles

Colors

  • #1fb6ff
  • #ffffff
  • #13ce66
  • #28a745
  • #3f3f3f
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