Nhost
Day 8 after signup
The [First name] Studio project is now in sleep mode
Why it works
- State the account or project change immediately so the recipient understands the email’s purpose at a glance.
- Explain the possible reasons for the change before presenting one clear action to resolve it.
- Keep the upgrade suggestion secondary to the practical next step, and include support options for recipients who need help.
How it is built
- Sleep mode label
- Project status headline
- Reason for status
- Wake project CTA
- Always-on upgrade note
- Support and footer
Email copy
// sleep mode [First name] Studio is now in sleep mode Your project [First name] Studio went to sleep — either it didn't receive any traffic for 7 days, or someone paused it manually. You can wake it back up anytime from the dashboard. Wake up project Want it to stay always on? Upgrading to Pro keeps your projects from going to sleep. Need a hand? Reach out in our Discord or contact us at support@nhost.io. You're receiving this because you're a member of the [First name] Studio organization. GitHub · X · Discord Nhost AB