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Why it works
- Lead with a direct headline that makes the required action immediately clear.
- Keep the explanation brief, then place one prominent call to action before the practical expiry detail.
- Separate support and legal information in the footer so it does not distract from verification.
How it is built
- Verification headline
- Brief completion prompt
- Verification button
- Link expiry note
- Support and legal footer
Email copy
Please verify your email address You're almost done! Please verify your email address using the following button: Verify Email The link is valid for 24 hours. Thanks! The Mattel Team THE MATTEL FAMILY OF BRANDS Please do not respond to this email, click here for Customer Service Privacy Statement ©2026 Mattel. Mattel, Inc. 333 Continental Blvd., El Segundo, CA 90245, USA