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Email examplesBrandsCharlotte TilburySale / discount

Charlotte Tilbury SPF skincare offer

Promotes an SPF primer with skincare benefits and invites shoppers to browse SPF and other skincare. The email highlights a first-order discount, free delivery, and a free skincare duo with qualifying purchases.

Charlotte Tilbury

Day 12 after signup

Keep SPF On Speed Dial, All Year Round 📲

Unlock A FREE Mini Skincare Duo When You Shop!

Why it works

  • Lead with the discount, then connect the featured product to a clear everyday skincare need.
  • Use several focused shopping buttons to give readers direct paths to the featured item and related products.
  • Keep purchase conditions and promotional terms below the main shopping content so the offer stays easy to scan.

How it is built

  1. First-order offer
  2. SPF product benefits
  3. Shopping buttons
  4. Discount terms
  5. Free gift terms
  6. Brand and contact footer
Email copy

Unlock 15% off your first order + FREE standard delivery! Use code DARLING15 at checkout!¶ Darling, an SPF a day keeps the wrinkles away – even during the colder months! My SPF 50 PA++++ Invisible UV Flawless Poreless Primer protects, hydrates, smooths the look of fine lines + pores and creates the perfect base for flawless makeup application in one magic step! SHOP NOW   SHOP SPF   SHOP ALL SKINCARE ¶Code redeemable once logged in to your account on www.charlottetilbury.com. This code cannot be used in conjunction with any other discount or promotion. One-time use per customer. Full T&Cs and exclusions apply. §Receive a free mini Charlotte’s Magic Serum Crystal Elixir (3.6ml) and mini Dark Spot Correcting Radiance Recovery Serum (4.5ml) when you spend over $125 in one transaction on www.charlottetilbury.com or the App (Qualifying Amount). While stocks last. Ends 14th October 2026 23.59pm EDT. Purchase of gift cards, consultations, subscriptions, shipping costs and gift wrap not included in Qualifying Amount. To view full T&Cs, please see Free Gift with purchase Promotions T&Cs.   FOLLOW CHARLOTTE TILBURY Terms & Conditions apply. Click here to find out more. © Charlotte Tilbury Beauty Inc. Company number: 5493834. All rights reserved. 148 Lafayette Street, New York, New York 1001. Click here to contact customer care via our dedicated customer care page on www.charlottetilbury.com If you would prefer not to receive emails from Charlotte Tilbury Beauty Ltd simply click here. Apple® and the Apple logo® are trademarks of Apple Inc. Google Play is a trademark of Google LLC.

Brand
Charlotte Tilbury
Industry
Ecommerce · Beauty and cosmetics
Type
Promotional
Email
Sale / discount
Sent
Day 12 after signup
Sent at
Wed, 6:06 AM UTC
From
Charlotte Tilbury <noreply@mail.charlottetilbury.com>
Discount codeFounder voice
All sale / discount email examples

Breakdown

Main button
“SHOP NOW”
Calls to action
3 buttons, 24 links
Length
259 words · 1 min read
Images
9, incl. a GIF
Layout
Single column · Visual
Voice
Friendly
Language
English
Fonts
Helvetica, Helvetica Neue LT Std, Helvetica Neue Condensed
Dark mode
Custom dark styles

Colors

  • #cd8974
  • #ffffff
  • #f5bda2
  • #3a080a
  • #d4aaab
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