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Email examplesBrandsCandidNewsletter

Candid nonprofit insights newsletter

Candid’s interim CEO opens with reflections on the organization’s work in Philadelphia, followed by a roundup of articles and nonprofit data. The email also invites readers to donate and explore the featured data.

Candid

Day 19 after signup

Is the problem visibility or clarity?

And why unrestricted funding matters

Why it works

  • Open with a specific first-person experience to give the newsletter a human entry point before moving into broader topics.
  • Separate article recommendations from featured data so readers can scan for the kind of content they want.
  • Use a concise invitation beside the data section to make the next step clear without interrupting the editorial flow.

How it is built

  1. Date and header links
  2. CEO field note
  3. Personal sign-off
  4. Related article roundup
  5. Featured nonprofit data
  6. Organization footer
Email copy

October 15, 2026 View in browser Donate Last week, Candid’s team headed to Philadelphia for our annual retreat. It was my first as a staff member, and being together in person, reconnecting with each other and our shared work, still has me buzzing. What I keep thinking about is the time we spent alongside Philadelphia nonprofits. Some of us sanded and stained picnic tables at Eastern State Penitentiary Park; others pitched in at the Philly Book Bank. At the Free Library of Philadelphia, we helped local nonprofits earn their own Seals of Transparency, a way to increase their visibility . And we learned how The Community Grocer is reimagining the corner store as a pillar of nutrition access, health equity, and community resilience. Working side by side with the people who do this work reminded all of us why Candid exists. Thank you to each organization for welcoming us into your communities. We came to help, and we left inspired. It’s an honor to be in service to you. Dr. John Brothers Interim President & CEO, Candid P.S. You can’t visit the birthplace of the U.S. without thinking about democracy. Check out this fascinating read on how foundations fund it. Featured articles — Most funding comes with serious strings attached. Here's what unrestricted funding can open up for the average nonprofit. — Individual donors get a lot of attention during election season, but what does foundation funding for U.S. democracy look like overall? We’ve got the big-picture view. — Your nonprofit’s visibility problem could actually be a clarity issue. Fix it with clear, consistent, tailored stories. — Google Ad Grants are a great way to get noticed. But it requires an understanding of how search is changing and evolving. Featured data How much do nonprofits rely on giving platforms? We surveyed over 6,000 nonprofits, and most of them collect donations from third-party giving platforms. But what they'd like from them is lower fees, more control, and access to donor information. Dive into the data Candid • 32 Old Slip • New York, NY 10005 Unsubscribe

Brand
Candid
Industry
Other · Nonprofit information and philanthropy
Type
Newsletter
Email
Newsletter
Sent
Day 19 after signup
Sent at
Thu, 12:03 PM UTC
From
John Brothers, Candid insights <noreply@send.candid.org>
Sent with
Salesforce Marketing Cloud
All newsletter examples

Breakdown

Main button
“Donate”
Calls to action
2 buttons, 19 links
Length
341 words · 1 min read
Images
3
Layout
Multi-column · Balanced
Voice
Personal note
Language
English
Fonts
Georgia, Calibri
Dark mode
No custom styles

Colors

  • #febe10
  • #ffffff
  • #1e1e1e
  • #000000
  • #efecea
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