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Email examplesSequencesBasspro

Basspro welcome series

4 emails over 5 days, counted from the day we signed up.

Clone this sequencePreview it for your brand
  1. Day 0First email
    Email 1 · WelcomeWelcome To Bass Pro Shops! Here Is Your Promo CodeYour Adventure Starts Here
  2. Day 11 day later
    Email 2 · WelcomeWelcome To Your Bass Pro Adventure!Your Adventure Starts Here
  3. Day 32 days later
    Email 3 · OnboardingWe're Committed To ConservationInspiring everyone to enjoy, love and conserve the great outdoors
  4. Day 52 days later
    Email 4 · Onboarding[First name], What Inspires You To Get Outdoors?Update your preferences and we'll keep you informed

What each email does

  1. Day 0First emailWelcomeWelcome To Bass Pro Shops! Here Is Your Promo CodeWelcomes new subscribers with a free-delivery offer and a code to use on qualifying purchases. It also highlights shopping categories, store resources, and ways to connect with the brand.
  2. Day 11 day laterWelcomeWelcome To Your Bass Pro Adventure!Welcomes new subscribers with an introduction to Bass Pro Shops and its outdoor gear selection. It highlights shopping categories, mobile alerts, outdoor destinations, and a free-delivery offer.
  3. Day 32 days laterOnboardingWe're Committed To ConservationIntroduces Bass Pro Shops’ conservation mission through its work connecting people with the outdoors, protecting wildlife habitat, and advocating for sportsmen’s rights. It also explains how shoppers can support conservation through the Outdoor Fund.
  4. Day 52 days laterOnboarding[First name], What Inspires You To Get Outdoors?Invites the new subscriber to share their outdoor interests so Bass Pro Shops can send more relevant news and deals. It also highlights shipping details and the Bass Pro Shops CLUB card.

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