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Email examplesBrandsAhrefsFeedback request

Ahrefs feedback request email

Kamila asks the recipient what has kept them from exploring Ahrefs and offers quick response options for common obstacles. She also invites them to reply with anything else and explains that feedback informs product development.

Ahrefs

Day 13 after signup

Ahrefs Free: what stopped you?

Why it works

  • Frame the feedback request around a specific point in the recipient’s journey so they understand why you are asking.
  • Offer concise, recognizable response options to make answering easy, while leaving room for an open-ended reply.

How it is built

  1. Personal greeting
  2. Acknowledges limited activity
  3. Explains feedback request
  4. Offers response options
  5. Personal sign-off
Email copy

Hey [First name], Kamila again 👋 I noticed you haven't explored everything Ahrefs has to offer yet 👀 I'd like to know if something about the process is confusing or frustrating. Just tap the answer that matches your experience below, or hit reply. I don’t have a website yet I signed up to research other sites I didn’t realize I needed to add one I couldn’t find where to add it Just exploring Other (reply to email) We read everything that comes in, and it's what shapes how we build 🙏 Cheers, Kamila Olexa Product Marketing, Ahrefs © 2026 Ahrefs Pte. Ltd. (201227417H) 16 Raffles Quay, #33-03 Hong Leong Building, Singapore 048581 Legal info · Unsubscribe

Brand
Ahrefs
Industry
Other · SEO software
Type
Lifecycle
Email
Feedback request
Sent
Day 13 after signup
Sent at
Thu, 10:58 PM UTC
From
Kamila from Ahrefs <kamila.olexa@ahrefs.com>
Sent with
Intercom
Personalized
All feedback request email examples

Breakdown

Main button
“I don’t have a website yet”
Calls to action
6 buttons, 11 links
Length
111 words · Under a minute
Images
2
Layout
Single column · Balanced
Voice
Friendly
Language
English
Fonts
Helvetica
Dark mode
Custom dark styles

Colors

  • #3a57fc
  • #ffffff
  • #054ada
  • #519dd4
  • #3a3d45
Blue emailsLight emails

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