Affinity
Day 0 after signup
Welcome to Affinity!
Why it works
- Open with a direct welcome so the email’s purpose is clear immediately.
- Place the account setup action before a concise list of benefits to guide new users toward a first step.
- Close with a short company description that explains the product’s purpose.
How it is built
- Welcome headline
- Personal greeting
- Account setup link
- Platform benefits list
- Company description
Email copy
Welcome to Affinity! Hi you@example.com, Welcome to Affinity! We're excited you've created your new organization, [First name] Studio and want to help you get started. If you have not already finalized your account, you can do so by setting up your account using the following link: https://app.itsaffinity.com As an administrator of [First name] Studio on Affinity's platform, you have access to: Dynamic and engaging trainings provided to your team Real time status on training progress Rules engine to simplify your workflows and more! Affinity Learning Inc. is a compliance training platform bringing learners useful, relevant, and engaging training for their roles, and offering businesses a tech-forward LMS platform.