Olay
Day 14 after signup
One click to easier gifting 🎁
Gift picks for everyone on your list
Why it works
- A gifting-focused subject line connects the products to a practical seasonal task.
- Positioning the picks as useful for everyone on a list gives the campaign a clear browsing purpose.
- A simple shopping call to action keeps the next step easy to understand.
How it is built
- Brand header
- Gifting-focused headline
- Curated gift picks
- Shopping call to action
- Membership and legal footer
Email copy
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