Crazy Egg
Day 0 after signup
CRO training for website marketers (+ recording sent after)
Why it works
- Open with the event details so readers can quickly assess the date, format, and relevance.
- Use a concrete agenda to show what attendees will learn rather than relying on a broad promise.
- Keep registration friction low with one clear reply-based call to action, then mention what participants receive afterward.
How it is built
- Personal greeting
- Training announcement
- Audience relevance
- Agenda overview
- Q&A and follow-up resources
- Reply-to-register CTA
- Sender sign-off
Email copy
Hey there - running a live training on Conversion Rate Optimization (CRO) for marketers next Thursday, October 15 at 2pm ET/11am PT/8pm CET. This'll be worthwhile if you need to design landing pages that convert, and want to use A/B Testing or Personalization in that process. I'll be covering: How to design an A/B Testing plan Using AI to find CRO opportunities in Heatmaps & Recordings Specific tactics to try out Teardown of a real landing page with recommendations (from a brand you probably know) We'll end with plenty of time for Q&A, and afterwards I'll send the recording+slides to everyone who signed up. Interested? Just drop a reply here, and I'll put you on the attendee list. Stephen Ngo Director of Growth Marketing, Crazy Egg PS. You don't need to be a Crazy Egg user to sign up. Feel free to also add relevant colleagues. You received this email because you are subscribed to Product Announcements and Feature Updates from Crazy Egg. Crazy Egg, 13337 South St, Cerritos, CA 90703, United States. Manage email preferences