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Email examplesBrands1of10Abandoned cart

1of10 abandoned checkout reminder

Richard follows up on an unfinished 1of10 purchase, explains how the platform helps YouTube creators find effective video ideas, titles, and thumbnails, and offers 20% off for a limited time.

1of10

Day 0 after signup

Did you forget something? đź‘€

(20% discount inside)

Why it works

  • Open by naming the recipient’s unfinished action so the reason for the follow-up is immediately clear.
  • Explain the product’s value with a relatable creator problem before describing how the platform works.
  • Put the time-limited offer after the product explanation, then make the next step clear with links for each plan.

How it is built

  1. Founder greeting
  2. Creator pain point
  3. Platform benefits
  4. Outlier explanation
  5. Limited-time offer
  6. Plan selection links
  7. Founder sign-off
Email copy

Hey there! I saw you looked at signing up for 1of10—but didn’t complete your purchase! So I wanted to follow up with a quick email to give you a sneak peek inside 1of10 (plus an exclusive discount!). I created 1of10 to solve one problem. Have you ever poured all your time and creative energy into a video you’re convinced will go crazy viral… Only for it to flop? After 24 hours, it disappears into the the void of the YouTube algorithm, never getting the views it deserves, and you’re left feeling like you should never create a video again. Then 1of10 is for you. 1of10 makes it 10x easier to: Know which topics will catch fire with your audience Craft thumbnails using a format proven to get more clicks Write titles to hook viewers and get more eyeballs on your videos And ultimately accelerate your channel’s growth and performance Sure, you can keep creating videos, pumping out your ideas, and testing them on YouTube. But it can take months (if not years) to find what’s working. And then when the YouTube algorithm changes, you’ll be back at square one! 1of10 is your backstage pass to see what's really working. Inside, we do the research for you so you can see what videos are getting more views and clicks: How does 1of10 work? The platform ranks every video and only shows you a channel’s “Outliers.” So what’s an Outlier? A video is an Outlier when its performance is better than the moving average of the last five videos in a channel. So, if 1of10 says a video is a 2x Outlier, that means it has performed twice as well compared to the average of the last five videos on that channel. But don’t get bogged down in the math here—after all, that’s why you have 1of10. All you need to remember is a higher Outlier number means this video did better than the rest on the channel because of the title, thumbnail, idea, or psychological angle of the video. Now, you might be thinking: “Outliers sound fantastic, but doesn’t this mean I can’t use the same idea? I can’t steal from another YouTuber!” Don’t make this mistake. Every Outlier you see in 1of10 can be converted into a template you can apply to your own niche: The topic/angle can be repurposed for your niche The title can be turned into a template And the thumbnail format can be reused for your video It really is that simple! This is how you bypass the algorithm, draw back the curtain, and get real data and inspiration from what’s working. But be careful, it can be addictive: So, want to increase your chances of going viral? To make the choice easy for you, I’d like to give you a 20% discount on your 1of10 subscription! But you have to act quick—this will only be available for the next 5 days! Click one of the links below to get full 1of10 access for 20% off, and stop taking the guesswork out of creating your YouTube videos: BASIC PLAN Click here to join our 1of10 monthly plan for 20% off. Click here to join our 1of10 yearly plan for 20% off. PRO PLAN Click here to join our 1of10 PRO monthly plan for 20% off. Click here to join our 1of10 PRO yearly plan for 20% off. Can’t wait to see you on the inside! —Richard Founder of 1of10.com. Follow us on X here. As a reminder, you're receiving this email because you signed up for 1of10. But, if you'd like to stop getting these tips, you can click here to opt-out. And if you don't want to get any emails at all from us (the 1of10 team), you can click here to unsubscribe. (Mind you: you will miss out on all our future product updates if you do this!)

Brand
1of10
Industry
SaaS · YouTube creator tools
Type
Lifecycle
Email
Abandoned cart
Sent
Day 0 after signup
Sent at
Sun, 11:52 PM UTC
From
Richard at 1of10 <hello@1of10.com>
Sent with
Kit (ConvertKit)
Founder voiceCountdownPersonalized
All abandoned cart email examples

Breakdown

Calls to action
0 buttons, 8 links
Length
649 words · 3 min read
Images
4
Layout
Single column · Text-heavy
Voice
Personal note
Language
English
Fonts
Arial
Dark mode
No custom styles

Colors

  • #0875c1
  • #ffffff
  • #3d3d3d
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