The Klaviyo alternative that bills per email, not per profile
Campaigns, lifecycle flows, and transactional email with native Shopify and WooCommerce sync. Keep unlimited contacts, let AI draft the sequences, and pay for the emails you send, not the profiles you store.
Start free. Upgrade from $49/mo for 60,000 emails.
- Pay per email, never per profile
- Native Shopify and WooCommerce sync
- Email-first, no CRM to configure
Sequenzy · AI Sequence Builder
Post-purchase sequence · email automation
Generated journey
4 emails readyWelcome - here's 10% off your first order
Delivered to 1,284 contacts
You left something in your cart
Scheduled
Thanks for your order - pair it with these
Scheduled
We miss you - here's 15% off
Scheduled
Open rate
Click rate
Revenue
Switching from Klaviyo
The fast answer if you searched for a Klaviyo alternative
Why choose a Klaviyo alternative?
Teams move to Sequenzy for per-email pricing instead of per-profile billing, unlimited contacts, native Shopify and WooCommerce sync, and AI-drafted campaigns and sequences.
A Klaviyo replacement for Shopify, WooCommerce, and SaaS teams
Replace Klaviyo if you want campaigns, lifecycle flows, and transactional email with native commerce sync, without paying per profile or running a heavy ops stack.
Switch from Klaviyo without rebuilding every campaign
Migration is free and white-glove. We import your contacts and tags, recreate your automations, and rebuild your first workflow with you so nothing starts from scratch.
Real pricing
Klaviyo bills per profile. Sequenzy bills per email.
Since 2025, every subscribed profile counts toward your Klaviyo bill, even the ones you never email. Sequenzy keeps contacts unlimited and charges for the emails you send.
60,000 emails/mo, unlimited contacts
Every feature included on one plan, no per-profile fees, with transactional email built in.
About a third of Klaviyo's priceAt 10,000 contacts
10,000 active profiles on the email plan. SMS costs extra, and you auto-upgrade the moment you pass the profile limit.
In fairness: Sequenzy has native Shopify and WooCommerce, so ecommerce campaigns and lifecycle flows are covered. Klaviyo still leads on native SMS, product recommendations, and the deepest abandoned-cart and commerce-analytics playbooks.
See your priceWhy Sequenzy
Three reasons teams switch from Klaviyo
AI-native from the first screen, fully operable from the CLI and MCP, and priced to get out of your way as you grow.
AI-native
Built around AI from the first screen
Describe the outcome in plain English and Sequenzy drafts the sequence, campaign, subject lines, and segments for you. AI is how you build here, not a panel bolted on after the fact.
Plain-English sequencesCLI & MCP
Run your email stack from the command line
A native MCP server and a full CLI let Claude, Cursor, and your own scripts create campaigns, manage subscribers, and read analytics. Your whole email stack becomes agent-operable.
Claude · Cursor · terminalCheaper
About a third of Klaviyo's price
$49/mo covers 60,000 emails with unlimited contacts, and you start free at 2,500 a month. Klaviyo bills for every contact you store, so a 10,000-contact list runs $150/mo before you send a thing.
$49/mo · unlimited contactsPositioning
If Klaviyo looks powerful but heavy, compare it against the customer email workflows you actually need.
Klaviyo is a deep commerce-marketing platform. Sequenzy covers ecommerce too, with native Shopify and WooCommerce, while getting campaign, lifecycle, and transactional email done faster, for less, and with fewer moving parts.
Best fit
Sequenzy
SaaS and ecommerce teams that want campaign and lifecycle email on native Shopify and WooCommerce, minus the heavy ops
Klaviyo
Commerce teams that need mature product analytics, SMS, and deep Shopify playbooks
Setup style
Sequenzy
Start in the dashboard, API, or AI-agent workflow
Klaviyo
Plan around a larger commerce marketing stack and migration project
Email scope
Sequenzy
Campaigns, lifecycle sequences, transactional email, native Shopify and WooCommerce sync
Klaviyo
E-commerce marketing automation, SMS, forms, product feeds, and analytics
Customer workflows
Sequenzy
Segments, onboarding, order and post-purchase flows, dunning, win-back, transactional
Klaviyo
Advanced abandoned-cart, product recommendation, and purchase-history flows
Why choose it
Sequenzy
You want the core email workflows before Klaviyo-level overhead
Klaviyo
You already need a deep commerce-marketing platform
How it works
Prove one lifecycle workflow before you commit to Klaviyo
You do not need a full marketing-platform rollout to learn what your team needs. Start with one workflow and compare from real results.
Start with one segment
Use trial users, new signups, churn-risk accounts, or one high-value lifecycle segment first.
Build the core journey
Use AI to draft onboarding, activation, retention, or product education, then edit before launch.
Prove it with data
Measure engagement and conversions, then decide whether you need a bigger lifecycle platform.
AI Sequence Builder
Draft the first journey before you commit to a bigger platform
Describe the customer goal and get a production-ready sequence with subject lines, copy, delays, and trigger conditions. Review the actual workflow before you decide whether Klaviyo is the right next step.
- Onboarding, activation, retention, newsletters, and win-back flows
- Context-aware content generation for warm customer audiences
- Built for review, editing, and human approval before launch
Segmentation
Build sharper customer segments without a long setup cycle
Build dynamic segments from tags, custom attributes, lifecycle context, and engagement data. Keep the audience logic readable while you compare Sequenzy with Klaviyo.
- Filter by plan, MRR, tags, events, and custom attributes
- Combine audience, lifecycle, commerce, and engagement conditions
- Segments update automatically as subscriber data changes
Email Editor
See how day-to-day email work feels before you buy
Use the block editor for product updates, onboarding emails, education sequences, and transactional templates. Preview the email-safe output instead of evaluating from screenshots and sales calls.
- Block-based editor with live preview
- Mobile-responsive by default
- Personalization with subscriber variables
Unsubscribe · Preferences
Shopify Integration
Tie ecommerce lifecycle email to Shopify events
Sync customers and orders from Shopify and WooCommerce, then trigger welcome, post-purchase, and win-back emails from real store activity. Segment by orders, spend, and products without bolting on a separate commerce stack.
- Native Shopify and WooCommerce sync for customers and orders
- Trigger welcome, post-purchase, and win-back emails from store activity
- Segment by order count, total spend, and products bought
CLI + MCP + API
Operate email from your terminal and your agents
Drive Sequenzy from the CLI, wire it into Claude, Cursor, or Windsurf over MCP, or drop down to the REST API, webhooks, and SDKs for direct control. Create campaigns, manage subscribers, and inspect analytics without ever opening the dashboard.
- Full CLI to script campaigns, subscribers, and sends
- Native MCP server for Claude, Cursor, and Windsurf
- REST API, webhooks, and official SDKs
Remote MCP
Best for Claude.ai, Cursor & hosted AI clients
MCP Server URL
- Reads your sequences, segments & campaigns
- Drafts welcome, trial & dunning flows
- Inspects analytics & revenue attribution
Platform
The Klaviyo checklist, focused for teams that want email first
If you are shopping for Klaviyo, these are probably the jobs on your list: campaigns, automations, segmentation, transactional email, Shopify and WooCommerce sync, and reporting.
AI Sequences
Generate onboarding, activation, retention, and win-back flows from plain English.
Campaigns
Send newsletters, product launches, lifecycle campaigns, and segmented broadcasts.
Transactional Email
Trigger receipts, auth emails, notifications, and product messages through API workflows.
Smart Segments
Filter by tags, plan, MRR, custom attributes, events, and engagement behavior.
Shopify Integration
Sync customers and orders from Shopify and WooCommerce, then trigger post-purchase, win-back, and replenishment emails.
MCP Workflows
Let MCP-compatible agents draft, inspect, and operate your email system.
Pricing
Start before the Klaviyo rollout
Unlimited contacts on all plans. Only pay for emails you send, and use the free plan to test one customer email workflow before you commit to a larger platform.
All features included.Pay only for emails you send.
Monthly volume
All features included
- Unlimited contacts
- No daily email limit
- Visual automation builder
- Transactional email API
- Reply tracking & team inbox
- 1 landing page
- Unlimited team members
- Goal tracking & revenue attribution
- Unlimited lists and segments
- Payment integrations (Stripe · Paddle · Lemon Squeezy)
- API, MCP, and CLI access
- Unlimited sending domains
- SPF, DKIM, and DMARC
- Deliverability monitoring
- Send time optimization
- A/B testing
- No "Sent with Sequenzy" watermark
- Personal founder support
The essentials to compare against Klaviyo
A quick preview of what is included. The full pricing page has the complete feature table.
| Feature | Free2.5k emails/mo | Pro15k-5M emails/mo | EnterpriseCustom volume |
|---|---|---|---|
| Key features | |||
Transactional emails | Included | Included | Included |
Campaigns | Included | Included | Included |
Sequences | Included | Included | Included |
Landing pages | 1 landing page | Unlimited | Unlimited |
Free Migration
Switch from Klaviyo in one afternoon
Free white-glove migration: we import your contacts and tags, recreate your automations, connect your sending domain, and build your first workflow with you.
FAQs
The honest version
Sequenzy is intentionally lighter. That is the point if your team is considering Klaviyo but wants to validate the email workflow before adding more platform weight.
Ask AI
Still comparing?
Ask ChatGPT, Claude, Gemini, or Perplexity to compare the tradeoffs, then bring us the hard questions.
Try the affordable Klaviyo alternative first.
Start free, build one customer workflow, and compare from real email work before you commit.
Start free