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Email examplesBrandsPactSale / discount

Pact dress sale email

Pact promotes its fit-and-flare dresses, highlighting their five-star reviews and a sale starting at 25% off. A shop-new-arrivals button directs readers to browse.

Pact

Day 15 after signup

11,700+ Five-Star Fit & Flare Reviews

Our most-loved dresses are on sale, starting at 25% off.

Why it works

  • Lead with a specific review count to pair social proof with the featured product category.
  • Put the discount in the preview text so the offer is clear before the email is opened.
  • Use a direct shopping button to turn the message into a clear next step.

How it is built

  1. Brand navigation
  2. Review-led subject
  3. Sale offer preview
  4. Shop call to action
  5. Category links and footer
Email copy

SHOP NEW ARRIVALS DRESSES NEW ARRIVALS ESSENTIALS SUSTAINABILITY wearpact.com Unsubscribe Pact 4725 Walnut St Boulder, CO 80301

Brand
Pact
Industry
Ecommerce · Sustainable apparel
Type
Promotional
Email
Sale / discount
Sent
Day 15 after signup
Sent at
Sat, 12:02 PM UTC
From
p a c t ® <news@wearpact.com>
Sent with
SendGrid
Social proofSingle CTA
All sale / discount email examples

Breakdown

Main button
“SHOP NEW ARRIVALS”
Calls to action
1 button, 19 links
Length
18 words · Under a minute
Images
12
Layout
Single column · Visual
Voice
Informative
Language
English
Fonts
Averta-Light, Helvetica Neue, Averta
Dark mode
No custom styles

Colors

  • #f0ede8
  • #4c4c4c
  • #9f9b95
  • #ffffff
Light emails

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