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Email examplesSequencesHome Hardware (Australia)

Home Hardware (Australia) welcome series

4 emails over 4 days, counted from the first email.

Clone this sequencePreview it for your brand
  1. Day 0First email
    Email 1 · WelcomeWelcome Home!Locally Owned. Genuinely Canadian 🍁
  2. Day 44 days later
    Email 2 · OnboardingLet’s Build Something Amazing Together!Explore customizable home plans, expert guidance and Canadian-built solutions for your dream home.
  3. Day 4Same day
    Email 3 · OnboardingYour next project starts at Home, [First name]!From plans to projects, we've got everything you need to get the job done
  4. Day 4Same day
    Email 4 · OnboardingExpert Plans. Canadian Quality. Your Dream, Realized.Locally Owned. Genuinely Canadian 🍁

What each email does

  1. Day 0First emailWelcomeWelcome Home!Welcomes new Home Insiders and explains they’ll receive flyers, exclusive offers, and home improvement trends. It invites them to set email preferences, explore project advice, and browse weekly deals.
  2. Day 44 days laterOnboardingLet’s Build Something Amazing Together!Introduces the brand’s customizable home plans, design support, and material packages. It builds confidence with a customer build story and featured home models, then invites readers to explore designs or contact a local store.
  3. Day 4Same dayOnboardingYour next project starts at Home, [First name]!Introduces project support options, including installation services, tool rentals, and plans with materials. It also points subscribers to the week's flyer deals.
  4. Day 4Same dayOnboardingExpert Plans. Canadian Quality. Your Dream, Realized.Introduces the team and explains the steps involved in building a custom home or cottage. It invites the reader to book a consultation and share project details.

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