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Email examplesBrandsCasper ContentChangelog

Casper Content product updates email

Casper Content summarizes several Auto-blogger updates, including scheduling controls, flexible publishing options, and keyword-specific generation instructions. It closes with a single call to visit the product.

Casper Content

Day 1 after signup

Blog automation updates

Finding the right balance between automation and control...

Why it works

  • Open with the user need behind the changes so the updates feel relevant rather than like a bare feature list.
  • Group related capabilities into distinct sections and explain the practical control each one gives the reader.
  • Close with one clear product call to action after covering the updates.

How it is built

  1. Automation context
  2. Scheduling controls
  3. Publishing options
  4. Keyword-specific settings
  5. Product call to action
Email copy

At Casper we're finding the right balance between automation and control. We've made some updates to our Auto-blogger feature to work alongside your existing workflows rather than against. Here's what's new: Daily generation and publishing times You can now set the exact times you want your automated content generation to begin, and if you have auto-publish turned on, the gap between article being generated and when it publish. This allows Casper to work on your schedule and gives you time to review generated articles before they publish. Auto blog and publishing control The calendar doesn't have to just be used for auto-generating articles and auto-publishing. You can choose exactly what the calendar does for you. Want to just plan your articles and publish manually - you can. Want Casper to generate articles but not publish them for you - you can. Want Casper to just schedule, generate and publish everything for you - you can do that too! Add generation instructions to individual keywords Casper always brings your unique generation settings into every article generation, but you can now add unique settings against single keywords, to give you even more control during automation. Want to put your content generation on auto-pilot but within a workflow that suits you? Sounds like you need Casper... Visit Casper No longer want to receive these emails? Unsubscribe Casper Unit G, Waterloo Station, 01 The Sidings London, SE1 7BH

Brand
Casper Content
Industry
SaaS · Content marketing
Type
Product update
Email
Changelog
Sent
Day 1 after signup
Sent at
Mon, 8:19 AM UTC
From
Casper <info@caspercontent.com>
Sent with
Klaviyo
Single CTA
All changelog email examples

Breakdown

Main button
“Visit Casper”
Calls to action
1 button, 3 links
Length
231 words · 1 min read
Images
4
Layout
Single column · Balanced
Voice
Informative
Language
English
Fonts
Helvetica, Inter, Ubuntu
Dark mode
No custom styles

Colors

  • #f7f7f7
  • #171717
  • #000000
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