Updated 2026-01-15

Best Email Marketing Tools for Pizza Shops

Promote specials, build loyalty, and drive online orders with the right email platform.

Pizza shops serve repeat customers who order weekly or monthly. Email marketing promotes specials, drives online ordering, builds loyalty, and fills slow nights. A well-timed email on a Friday afternoon drives more orders than any social media post. Here are 13 tools ranked for pizza shops.

Why Pizza Shops Need Email Marketing

Weekly Specials

Weekly specials emails drive consistent orders. A Friday email with the weekend special is the highest-ROI marketing a pizza shop can do.

Online Ordering

Email drives online orders, which are higher-margin and more convenient. Every email should include a direct order link.

Loyalty and Rewards

Pizza customers are creatures of habit. Loyalty emails with rewards keep them ordering from you instead of competitors.

Slow Night Promotions

Monday and Tuesday are slow. Flash deal emails on slow nights fill your kitchen.

13 Best Email Marketing Tools for Pizza Shops

Our Top Pick for Pizza Shops
#1
Sequenzy

Email marketing with AI-powered sequences and automation.

Visit
Best for
Pizza shops wanting automated weekly specials and loyalty campaigns
Pricing
$29/month for 50,000 emails

Pros

  • AI generates pizza-specific sequences
  • Customer preference tagging
  • Pay per email

Cons

  • No online ordering integration
  • Newer platform
#2
Mailchimp

Well-known email platform.

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Best for
Small pizza shops
Pricing
Free up to 500 contacts, then $13/month

Pros

  • Easy
  • Free tier

Cons

  • Basic automation
#3
Constant Contact

Small business email.

Visit
Best for
Non-technical owners
Pricing
$12/month for 500 contacts

Pros

  • Phone support

Cons

  • Dated
#4
Brevo

Affordable with SMS.

Visit
Best for
Budget-conscious shops wanting SMS
Pricing
Free up to 300 emails/day

Pros

  • SMS
  • Affordable

Cons

  • Basic
#5
ActiveCampaign

Advanced automation.

Visit
Best for
Multi-location shops
Pricing
$29/month for 1,000 contacts

Pros

  • Automation

Cons

  • Complex
#6
GetResponse

Landing pages.

Visit
Best for
Catering-focused
Pricing
$15.60/month

Pros

  • Landing pages

Cons

  • Per-contact
#7
AWeber

Simple.

Visit
Best for
Very small
Pricing
Free up to 500

Pros

  • Simple

Cons

  • Basic
#8
Campaign Monitor

Templates.

Visit
Best for
Design-focused
Pricing
$11/month

Pros

  • Templates

Cons

  • Limited
#9
HubSpot

CRM.

Visit
Best for
Not recommended
Pricing
Free CRM

Pros

  • CRM

Cons

  • Expensive
#10
Klaviyo

E-commerce.

Visit
Best for
Heavy online ordering
Pricing
Free up to 250

Pros

  • E-commerce

Cons

  • Expensive
#11
ConvertKit

Creator.

Visit
Best for
Not recommended
Pricing
Free up to 10,000

Pros

  • Free

Cons

  • Wrong audience
#12
Drip

E-commerce.

Visit
Best for
Not recommended
Pricing
$39/month

Pros

  • Automation

Cons

  • Wrong use case
#13
Customer.io

Event-driven.

Visit
Best for
Not recommended
Pricing
$100/month

Pros

  • Powerful

Cons

  • Overkill

Feature Comparison

FeatureSequenzyMailchimpBrevoConstant Contact
Weekly specials
AI-automated
Manual
Manual
Calendar
SMS
No
Add-on
Yes
Yes
Free tier
No
500 contacts
300 emails/day
No
Starting price
$29/mo
$13/mo
Free
$12/mo

Email Sequences Every Pizza Shop Needs

These are the essential automated email sequences that will help you grow your business and keep clients coming back.

Weekly Specials Email

Trigger: Weekly schedule

Drive orders with weekly specials.

Thursday/Friday
This week's special: [Pizza Name] — order now

Mouthwatering photo, description, price, and direct order link.

Win-Back Campaign

Trigger: No order in 30 days

Re-engage lapsed customers.

30 days
We miss you! Here is $5 off your next order

Discount incentive with direct online order link.

Birthday/Anniversary Campaign

Trigger: Customer birthday

Celebrate with a free pizza offer.

Birthday
Happy birthday! Free pizza on us

Free pizza or birthday discount. Collect birthdays at signup.

The Friday Email Drives Weekend Orders

A well-timed email on Thursday or Friday afternoon—showing this week's special with a mouthwatering photo and a direct order link—is the highest-ROI marketing a pizza shop can do. Customers deciding what to eat see your email and order.

Flash Deals Fill Slow Nights

Monday and Tuesday are slow for every pizza shop. A same-day flash deal email with a compelling offer fills your kitchen when it would otherwise be idle. The marginal cost of making more pizzas is low—the revenue is pure upside.

Loyalty Keeps Customers Coming Back

Pizza customers are creatures of habit. Loyalty emails with rewards, birthday freebies, and order milestones keep them ordering from you instead of the new shop down the street.

Frequently Asked Questions

Ready to grow your pizza shop practice?

Start your free trial today. Set up your first email sequence in minutes with AI-powered content generation.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com