When should you choose Sequenzy?
1. You're a SaaS Founder
Campaign Monitor is popular with agencies and brand-focused companies. Sequenzy is built for SaaS founders. If you need Stripe integration, subscription-based automations, and unified transactional + marketing emails—Sequenzy is purpose-built for this.
2. You Want Affordable Pricing
At 10,000 subscribers, Campaign Monitor costs $89-149/month depending on the plan. Sequenzy costs $49/month. If you don't need Campaign Monitor's premium templates and agency features, you're paying nearly 2x more for functionality you don't use.
3. You Need Transactional + Marketing Emails
Sequenzy handles both in one platform. Campaign Monitor separates transactional emails into a different product (Campaign Monitor Transactional), adding complexity.
4. You Want a Real Free Tier
Sequenzy offers 100 subscribers free forever. Campaign Monitor's "free" plan is essentially a trial with only 5 subscribers allowed. If you're starting out and need time to grow, we're more accessible.
When should you stick with Campaign Monitor?
1. You're an Agency
Campaign Monitor has robust agency features—client management, sub-accounts, white-labeling, and reseller billing. We don't have agency features. If you manage email for multiple clients, Campaign Monitor is designed for this.
2. You Prioritize Beautiful Templates
Campaign Monitor has 120+ professionally designed templates and is known for beautiful, brand-quality emails. Our template library is smaller (~20). If design quality is paramount to your brand, Campaign Monitor excels here.
3. You Need Design/Spam Testing
Campaign Monitor lets you preview emails across email clients and test for spam issues before sending. We don't have inbox preview or spam testing. For brand-conscious companies, this QA feature is valuable.
4. You're a Large Enterprise
Campaign Monitor's Premier and Enterprise plans include dedicated support, advanced analytics, and enterprise-grade features. If you're a large organization with complex needs, they're better equipped.
Honest Limitations of Sequenzy
- Smaller template library: ~20 templates vs Campaign Monitor's 120+.
- No agency features: No client management, sub-accounts, or white-labeling.
- No design/spam testing: Can't preview across email clients or test for spam.
- Less polished design tools: Campaign Monitor's email design experience is more refined.
- Newer platform: Campaign Monitor has more operational history.
Honest Limitations of Campaign Monitor
- Expensive: $89-149/mo at 10k subscribers, nearly 2x Sequenzy's price.
- Not built for SaaS: No native Stripe subscription management or SaaS-specific automations.
- Limited free tier: Only 5 subscribers on the "free" plan—basically a trial.
- Separate transactional: Transactional emails require a separate product.
- Email limits on Lite: The Lite plan limits sends to 5x your list size.
- Pricing rises quickly: Costs escalate faster than competitors as you scale.