The Core Difference: E-commerce vs SaaS

This comparison is simple: Drip is built for e-commerce. Sequenzy is built for SaaS.

If you run an online store, Drip probably makes more sense. If you run a SaaS company, Sequenzy is the clear choice. These platforms solve different problems for different business types.

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When should you choose Sequenzy?

1. You're a SaaS Company

Drip doesn't understand SaaS. They don't have Stripe subscription integration, MRR tracking, trial expiry triggers, or churn prevention automations. Sequenzy is built specifically for these use cases.

2. You Need Transactional Emails

Drip doesn't support transactional emails. If you need password resets, receipts, or other triggered transactional messages, you'll need a separate service with Drip. Sequenzy handles both marketing and transactional in one platform.

3. You Want Better Pricing

At 10,000 subscribers, Drip costs approximately $154/month. Sequenzy costs $49/month. That's about 3x the price for Drip. Drip also has no free tier and no annual discount—monthly billing only.

4. You're Not Selling Physical Products

Drip's value is in e-commerce features like abandoned carts, product recommendations, and purchase tracking. If you're not selling products that go in a cart, you're paying for features that don't apply to your business.

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When should you stick with Drip?

1. You Run an E-commerce Store

This is where Drip genuinely excels. Deep integrations with Shopify, WooCommerce, and Magento. Automatic product data sync. Purchase history tracking. We don't have this level of e-commerce integration.

2. You Need Abandoned Cart Recovery

Drip has pre-built abandoned cart automations that work immediately with your store. Cart abandonment triggers, product recommendation blocks, and revenue tracking. We don't have abandoned cart features.

3. You Want Product Recommendations

Drip can automatically suggest products based on purchase history and browsing behavior. We don't have product recommendation features.

4. You Need E-commerce Revenue Attribution

Drip tracks which emails drive sales and shows you revenue per campaign. Their revenue attribution is built for e-commerce. We have limited attribution for e-commerce use cases.

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Honest Limitations of Sequenzy

• No deep e-commerce: Limited Shopify/WooCommerce integrations. Not designed for online stores.
• No abandoned cart: No cart abandonment triggers or automations.
• No product recommendations: Can't suggest products based on purchase history.
• No e-commerce templates: Our templates aren't designed for product marketing.
• No landing pages: You'll need a separate tool (but Drip doesn't have them either).
• A/B testing coming soon: Not available yet.

Honest Limitations of Drip

• Expensive: ~$154/month for 10k subscribers vs our $49. No free tier. No annual discount.
• No transactional emails: Can't send password resets, receipts, etc. Need a separate service.
• Not SaaS-friendly: No Stripe subscription integration, MRR tracking, or trial automations.
• SMS discontinued: New users can't access SMS. Existing users can keep it, but it's dead for newcomers.
• No landing pages: Despite the price, no landing page builder.
• Steep learning curve: Reviews consistently mention the learning curve is steeper than alternatives.
• Monthly billing only: No annual discount option available.
• Limited A/B testing: Can't test multiple subject lines simultaneously.
• Billing for peak subscribers: You pay based on highest subscriber count during billing period, not current count.