Updated 2026-01-15

Best Email Marketing Tools for Fence Installers

Book more installations, maintain customer relationships, and grow your fence business with the right email platform.

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Fence installation is seasonal and referral-driven. Homeowners plan fence projects in spring and summer, and every new fence generates interest from neighbors. Email marketing books projects early, generates referrals, and creates maintenance revenue from past installations. Here are 13 tools ranked for fence companies.

Why Fence Installers Need Email Marketing

Seasonal Booking

Fence installation peaks in spring and summer. Email campaigns sent in late winter book projects before your schedule fills.

Neighbor Effect

A new fence is visible to every neighbor. Referral emails capitalize on this visibility.

Maintenance and Staining

Wood fences need staining every 2-3 years. Automated reminders generate repeat service revenue.

Commercial Opportunities

Property managers, HOAs, and commercial properties need fencing. Email builds these B2B relationships.

13 Best Email Marketing Tools for Fence Installers

Our Top Pick for Fence Installers
#1
Sequenzy

Email marketing with AI-powered sequences and automation.

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Best for
Fence companies wanting automated seasonal and maintenance campaigns
Pricing
$29/month for 50,000 emails

Pros

  • AI generates fence-specific sequences
  • Pay per email
  • Fence type tagging

Cons

  • No scheduling integration
  • Newer platform
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#2
Mailchimp

Well-known email platform.

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Best for
Small fence companies
Pricing
Free up to 500 contacts, then $13/month

Pros

  • Easy
  • Free tier

Cons

  • Basic automation
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#3
Constant Contact

Small business email.

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Best for
Non-technical owners
Pricing
$12/month for 500 contacts

Pros

  • Phone support

Cons

  • Dated
See Full Comparison
#4
ActiveCampaign

Advanced automation with CRM.

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Best for
Growing fence companies
Pricing
$29/month for 1,000 contacts

Pros

  • Date-based automation
  • CRM

Cons

  • Complex
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#5
Brevo

Affordable marketing.

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Best for
Budget-conscious
Pricing
Free up to 300 emails/day

Pros

  • Affordable

Cons

  • Basic
See Full Comparison
#6
GetResponse

Email with landing pages.

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Best for
Seasonal campaigns
Pricing
$15.60/month

Pros

  • Landing pages

Cons

  • Per-contact
See Full Comparison
#7
AWeber

Simple email.

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Best for
Very small operations
Pricing
Free up to 500

Pros

  • Simple

Cons

  • Basic
See Full Comparison
#8
HubSpot

CRM and marketing.

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Best for
Larger operations
Pricing
Free CRM

Pros

  • CRM

Cons

  • Expensive
See Full Comparison
#9
Campaign Monitor

Templates.

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Best for
Design-focused
Pricing
$11/month

Pros

  • Templates

Cons

  • Limited
See Full Comparison
#10
ConvertKit

Creator email.

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Best for
Not recommended
Pricing
Free up to 10,000

Pros

  • Free tier

Cons

  • Wrong audience
See Full Comparison
#11
Klaviyo

E-commerce.

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Best for
Not recommended
Pricing
Free up to 250

Pros

  • Free tier

Cons

  • E-commerce
See Full Comparison
#12
Drip

E-commerce.

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Best for
Not recommended
Pricing
$39/month

Pros

  • Automation

Cons

  • Wrong use case
See Full Comparison
#13
Customer.io

Event-driven.

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Best for
Not recommended
Pricing
$100/month

Pros

  • Powerful

Cons

  • Overkill

Feature Comparison

FeatureSequenzyMailchimpConstant ContactActiveCampaign
Maintenance reminders
AI-automated
Manual
Calendar
Date triggers
AI sequences
Yes
No
No
No
Free tier
No
500 contacts
No
No
Starting price
$29/mo
$13/mo
$12/mo
$29/mo

Email Sequences Every Fence Installer Needs

These are the essential automated email sequences that will help you grow your business and keep clients coming back.

Spring Booking Campaign

Trigger: February each year

Book fence installation projects early.

February
Plan your fence project now — spring schedule filling fast

Early booking promotion with fence gallery and material options.

Maintenance Reminder

Trigger: 2 years after wood fence installation

Generate staining and maintenance revenue.

2 years after install
Your fence is due for staining — protect your investment

Maintenance reminder with before/after staining photos. Explain why regular staining extends fence life.

Post-Installation Referral

Trigger: 30 days after installation

Generate neighbor referrals.

30 days
Your neighbors are asking about your new fence — send them our way

Referral incentive. New fences generate neighbor interest.

Create These Sequences with AI

Early Season Outreach Wins Projects

Fence installation projects require planning—permits, material selection, and scheduling. Email campaigns sent in February and March catch homeowners during the planning phase and book projects before competitors fill their schedules.

The Neighbor Effect Is Real

A new fence is the most visible home improvement on a street. Neighbors notice immediately and many start planning their own projects. Referral emails sent 30 days after installation capture this interest while it is fresh.

Maintenance Creates Recurring Revenue

Wood fences need staining every 2-3 years. An automated reminder email sent at the right interval generates maintenance revenue and keeps the customer relationship active for their next fence project or referral.

Frequently Asked Questions

Ready to grow your fence installer practice?

Start your free trial today. Set up your first email sequence in minutes with AI-powered content generation.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com