The Bridal Timeline Is Your Email Blueprint
Every bride follows a predictable journey: engagement, dress shopping, dress selection, fittings, alterations, and the wedding. This timeline is your email blueprint. Map automated sequences to each stage and every bride gets the right information at the right time without you manually tracking hundreds of wedding dates.
Set the wedding date once and your email tool handles the rest—fitting reminders, alteration deadlines, and pickup notifications all sent automatically.
Bridal Parties Multiply Revenue
Every bride brings a bridal party of 3-8 people who need dresses, accessories, and alterations. A single bride sale can generate $2,000-5,000 in additional bridal party revenue. Email makes this easy—collect bridesmaid emails, send dress selections and sizing guides, and coordinate fittings for the entire group.
Post-Wedding Referrals Fuel Growth
Happy brides are your best marketing channel. They post photos, attend other weddings, and always know who is getting engaged next. A post-wedding referral email with a generous incentive generates new bridal appointments at zero advertising cost.