Updated 2026-02-01

Best Email Marketing Tools for Community Organizations

Engage members, coordinate events, and strengthen your community with the right email marketing platform.

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Community organizations bring people together. Whether you are a neighborhood association, civic group, or local chapter of a larger organization, email keeps your community informed and engaged. Share events, coordinate volunteers, and build the connections that make community happen. Here are 13 email marketing platforms that work for community organizations.

Why Community Organizations Need Email Marketing

Keep Members Informed

Community news, meeting schedules, and local updates. Email ensures your members know what is happening.

Coordinate Events

Meetings, cleanups, social events, and gatherings need attendance. Email drives participation.

Mobilize for Action

When your community needs to act together, email coordinates the response quickly.

Build Connections

Community is about relationships. Email strengthens the bonds that make your organization matter.

13 Best Email Marketing Tools for Community Organizations

Our Top Pick for Community Organizations
#1
Sequenzy

AI-powered email marketing for organizations.

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Best for
Community orgs wanting simple, effective communication
Pricing
$29/month for 50,000 emails

Pros

  • AI writes community sequences
  • Simple interface
  • Pay per emails sent
  • Direct founder support

Cons

  • Launched in 2025, less track record
  • No built-in SMS
  • Fewer templates
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#2
Mailchimp

Popular platform with nonprofit discounts.

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Best for
Community orgs wanting a well-known platform
Pricing
Free up to 500 contacts, 15% nonprofit discount

Pros

  • Nonprofit discount
  • Many templates
  • Strong deliverability
  • Good analytics

Cons

  • Gets expensive
  • Not community-focused
  • Support declined
  • Interface overwhelming
See Full Comparison
#3
MailerLite

Affordable with nonprofit pricing.

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Best for
Budget-conscious community organizations
Pricing
Free up to 1,000 subscribers, 30% nonprofit discount

Pros

  • Generous nonprofit discount
  • Clean interface
  • Good landing pages
  • Affordable

Cons

  • Strict approval
  • Limited features
  • Basic reporting
  • Approval time
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#4
Brevo

Good value with SMS included.

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Best for
Community orgs wanting email and SMS
Pricing
Free up to 300 emails/day, then from $25/month

Pros

  • SMS included
  • Generous free tier
  • Good automation
  • Multi-channel

Cons

  • Daily limits
  • Support slow
  • Limited integrations
  • Branding on free
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#5
Constant Contact

Reliable with nonprofit rates.

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Best for
Community orgs wanting phone support
Pricing
From $12/month, 20-30% nonprofit discount

Pros

  • Nonprofit discount
  • Phone support
  • Event features
  • Reliable

Cons

  • Limited automation
  • Templates dated
  • Higher prices
  • Not community-specific
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#6
ConvertKit

Built for creators with engaged audiences.

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Best for
Content-focused community leaders
Pricing
Free up to 1,000 subscribers, then from $29/month

Pros

  • Great newsletters
  • Creator-focused
  • Tag automation
  • Clean interface

Cons

  • Minimal design
  • Not org-focused
  • No event features
  • Expensive at scale
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#7
ActiveCampaign

Powerful automation for larger organizations.

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Best for
Large community organizations
Pricing
From $29/month, nonprofit discounts available

Pros

  • Excellent automation
  • CRM included
  • Nonprofit discount
  • Detailed tracking

Cons

  • Steep learning curve
  • Complex interface
  • Overkill for small orgs
  • Price jumps
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#8
AWeber

Simple and reliable for newsletters.

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Best for
Community orgs wanting reliability
Pricing
Free up to 500 subscribers, then from $15/month

Pros

  • Reliable
  • Simple
  • Good support
  • Track record

Cons

  • Dated
  • Limited automation
  • Basic templates
  • Little innovation
See Full Comparison
#9
GetResponse

All-in-one with webinar capability.

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Best for
Community orgs doing virtual events
Pricing
From $19/month, nonprofit pricing available

Pros

  • Webinar hosting
  • Landing pages
  • Automation
  • Competitive pricing

Cons

  • Busy interface
  • Editor basic
  • Support varies
  • Features scattered
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#10
Campaign Monitor

Beautiful templates for professional communication.

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Best for
Community orgs prioritizing visual quality
Pricing
From $9/month for 500 contacts

Pros

  • Beautiful templates
  • Great for visuals
  • Reliable delivery
  • Professional look

Cons

  • Contact pricing
  • Limited automation
  • Gets expensive
  • No nonprofit discount
See Full Comparison
#11
Drip

E-commerce focused for merchandise.

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Best for
Community orgs with merchandise
Pricing
From $39/month for 2,500 contacts

Pros

  • Revenue tracking
  • Strong automation
  • E-commerce features
  • Analytics

Cons

  • Built for e-commerce
  • Expensive
  • Not for community
  • Overkill
See Full Comparison
#12
HubSpot

Enterprise solution for large organizations.

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Best for
Large national organizations only
Pricing
Free basic, 40% nonprofit discount on paid

Pros

  • Full CRM
  • Great for teams
  • Nonprofit discount
  • Reporting

Cons

  • Overkill
  • Complex
  • Still expensive
  • Lock-in
See Full Comparison
#13
Moosend

Budget-friendly with good features.

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Best for
Very budget-conscious community orgs
Pricing
From $9/month for 500 subscribers

Pros

  • Very affordable
  • Good automation
  • Responsive support
  • Landing pages

Cons

  • Less known
  • Limited integrations
  • Smaller templates
  • No nonprofit discount
See Full Comparison

Feature Comparison

FeatureSequenzyMailchimpMailerLiteConstant Contact
Member updates
Event invitations
AI content
Drag-and-drop editor
Automation
Basic
Landing pages
Free tier

Email Sequences Every Community Organization Needs

These are the essential automated email sequences that will help you grow your business and keep clients coming back.

New Member Welcome

Trigger: When someone joins the organization

Welcome new members and get them involved.

Immediately
Welcome to {{org_name}}, {{first_name}}!

Welcome. Organization overview. How to get involved.

Day 3
Ways to participate

Committees. Events. Volunteer opportunities.

Day 7
Upcoming events you'll want to know about

Next meeting. Upcoming events. Calendar link.

Event Invitation

Trigger: Before community events

Drive attendance at community gatherings.

3 weeks before
Join us: {{event_name}}

Event details. What to expect. RSVP link.

1 week before
{{event_name}} is next week

Reminder. Final details. What to bring.

Day before
See you tomorrow at {{event_name}}

Final reminder. Location. Time. Contact info.

Meeting Notice

Trigger: Before regular meetings

Ensure attendance at organizational meetings.

1 week before
{{org_name}} meeting {{date}}: Agenda

Meeting agenda. Key topics. How to participate.

Day before
Reminder: Meeting tomorrow

Quick reminder. Time. Location or link.

Monthly Newsletter

Trigger: Monthly schedule

Keep members informed of community news.

Monthly
{{month}} update from {{org_name}}

Community news. Upcoming events. Volunteer recognition.

Create These Sequences with AI

How to Choose the Right Email Tool

Nonprofit pricing matters. Many platforms offer significant discounts. Take advantage.

Simplicity for volunteers. Many community organizations rely on volunteers. Choose easy tools.

Event features help. Community organizations run on events. Look for platforms with good event support.

What Works for Community Organizations

Consistency builds engagement. Regular communication keeps your community connected.

Events drive participation. Most engagement happens at events. Email promotes them effectively.

Recognition matters. Celebrating members and volunteers strengthens your community.

Getting Started

  1. Import your member list
  2. Set up new member welcome sequence
  3. Create event announcement templates
  4. Plan your monthly newsletter schedule

Start simple and expand later.

Frequently Asked Questions

Monthly newsletter minimum. Additional sends for events and important announcements. Avoid overwhelming members.

Event announcements, meeting notices, community news, volunteer recognition, and calls to action.

Every event signup. Website contact form. Community meetings. Word of mouth from engaged members.

If you can. Segment by interest areas, committees, or engagement level. Even basic segmentation helps.

Multiple reminders leading up to event. Make RSVP easy. Share what attendees will get from participating.

Open rates, event attendance, volunteer signups, and overall engagement trends.

Make opportunities clear. Show impact of volunteering. Recognize volunteers publicly. Make signing up easy.

Be specific and community-focused. '{{org_name}} cleanup Saturday' or 'Monthly meeting: Important vote' work well.

Re-engagement email asking if they want to stay subscribed. Highlight what they are missing. Make it easy to stay or leave.

Most platforms require proof of nonprofit status. Apply through their website with your documentation.

Ready to grow your community organization practice?

Start your free trial today. Set up your first email sequence in minutes with AI-powered content generation.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 2k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (0-100 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com