MailUpvsSender

MailUp vs Sender

Unlimited contacts vs ultra-budget email platform

TL;DR

Sender is cheaper with a better free tier and includes SMS. MailUp has unlimited contacts, a better email editor (BEE), and more email previews. Sender wins on price and free tier. MailUp wins on email design and contacts.

Key Differences

The main things that set these tools apart

Free Tier
Sender wins

Sender's free plan (2,500 subscribers, 15,000 emails) is one of the best in the industry. MailUp only has a 15-day trial. For starting out, Sender is far more accessible.

Contact Model
MailUp wins

MailUp's unlimited contacts mean the price stays flat regardless of list size. At 50K or 100K contacts, MailUp becomes dramatically cheaper than Sender. The advantage grows with scale.

Email Design
MailUp wins

MailUp's BEE editor and 76 email client previews are more professional. Sender's editor is simple and easy to use but less capable. For design-focused teams, MailUp is stronger.

Ease of Use
Sender wins

Sender is simpler and easier to learn. MailUp has a steeper learning curve with a more complex interface. For non-technical teams, Sender is more approachable.

Pricing Comparison

At 10,000 subscribers

MailUp
~$47/month

Starter plan. Unlimited contacts and emails.

Visit MailUp
Sender
$47/month

Standard plan. Unlimited emails, SMS credits.

Visit Sender
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
MailUp
Sender
Sequenzy
Email Marketing
Email Builder
BEE drag-and-drop editor
Drag-and-drop builder
Visual builder
A/B Testing
Up to 5 variants
Subject and content
Subject line
Automation
Basic automation builder
Visual automation
Trigger-based sequences
SMS
Pay-per-message
Built-in with credits
Platform
Popups & Forms
Basic forms
Advanced popups and forms
Email Previews
Up to 76 email clients
Basic
Basic
Landing Pages
42 templates
Heatmaps
Email heatmaps
Value
Contact Model
Unlimited contacts
Tiered by subscribers
Tiered by subscribers
Price at 10k
~$47/month
$47/month
$49/month
Free Tier
15-day trial
2,500 subscribers, 15,000 emails
100 subscribers
Ease of Use
Functional (some learning curve)
Simple, clean
Simple

Best For

When to choose each tool

Choose MailUp if you...
  • Businesses with large contact lists wanting flat pricing
  • Teams wanting professional email design with BEE
  • Companies wanting landing pages alongside email
Choose Sender if you...
  • Bootstrapped businesses wanting a generous free plan
  • Teams wanting the simplest email + SMS platform
  • Budget-conscious businesses wanting the lowest price
Choose Sequenzy if you...
  • SaaS founders needing Stripe-integrated email
  • Teams wanting transactional + marketing combined

When to Consider Sequenzy Instead

SaaS-Focused

Neither has Stripe integration. Sequenzy offers SaaS email with transactional + marketing at $49/month.

Try Sequenzy Free

Overview

MailUp and Sender are both affordable email platforms with different strengths. For our take on each, see our MailUp comparison and Sender comparison.

Sender's Budget Value

Sender offers one of the best free plans in the industry and one of the lowest paid prices. Simple interface, SMS included, easy to learn. For bootstrapped businesses starting out, Sender is hard to beat on value.

MailUp's Scale Advantage

MailUp's unlimited contacts model shines at scale. Same ~$47/month whether you have 10K or 100K contacts. The BEE editor and professional email previews add design value that Sender doesn't match.

The Sequenzy Alternative

For SaaS founders who need more than basic email, Sequenzy combines transactional email and marketing campaigns with Stripe integration at $49/month.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

Start Free TrialSee All Features

Related Comparisons

MailUp vs Mailchimp

Compare these two popular email tools

MailUp vs Brevo

Compare these two popular email tools

MailUp vs Selzy

Compare these two popular email tools

Sender vs Mailchimp

Compare these two popular email tools

Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com