MailUpvsSelzy

MailUp vs Selzy

Unlimited contacts with BEE editor vs AI-powered budget email

TL;DR

Both are affordable. MailUp has unlimited contacts, SMS, and a better email editor (BEE). Selzy has more AI features for email creation. MailUp wins on contacts and design. Selzy wins on AI tools.

Key Differences

The main things that set these tools apart

Contact Model
MailUp wins

MailUp offers unlimited contacts on all plans. Selzy charges by subscriber count. For businesses with large lists, MailUp's flat pricing is more predictable and often cheaper.

AI Features
Selzy wins

Selzy has more AI tools: email builder, multi-role assistant, template generator, image generator. MailUp has no AI features. For AI-assisted email creation, Selzy is the clear winner.

Email Design
MailUp wins

MailUp's BEE editor is more refined with 200+ templates and 76 email client previews. Selzy's editor is functional but not as specialized. For design-focused teams, MailUp's editor is better.

SMS
MailUp wins

MailUp includes SMS marketing. Selzy has no SMS but offers Telegram chatbots on Standard plan. For traditional SMS marketing, MailUp is the choice. For Telegram, Selzy wins.

Pricing Comparison

At 10,000 subscribers

MailUp
~$47/month

Starter plan. Unlimited contacts and emails.

Visit MailUp
Selzy
~$55/month

Lite plan. Unlimited emails.

Visit Selzy
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
MailUp
Selzy
Sequenzy
Email Marketing
Email Builder
BEE drag-and-drop editor
Drag-and-drop with AI
Visual builder
AI Features
No AI features
AI builder, assistant, images, templates
AI sequences
A/B Testing
Up to 5 variants
Subject and content
Subject line
Email Previews
Up to 76 email clients
Basic
Basic
Platform
SMS
Built-in (pay-per-message)
Telegram Chatbots
Yes (Standard plan)
Landing Pages
42 templates
Basic
Templates
200+ templates
100+ templates
AI-generated
Value
Contact Model
Unlimited contacts
Tiered by subscribers
Tiered by subscribers
Price at 10k
~$47/month
~$55/month
$49/month
Free Tier
15-day trial
14-day trial
100 subscribers
E-commerce
Basic
Shopify, WooCommerce

Best For

When to choose each tool

Choose MailUp if you...
  • Businesses with large contact lists wanting flat pricing
  • Teams wanting email + SMS with a professional editor
  • Companies wanting detailed email client previews
Choose Selzy if you...
  • Teams wanting AI-powered email creation
  • Small businesses wanting e-commerce integrations
  • Companies wanting Telegram chatbots
Choose Sequenzy if you...
  • SaaS founders needing Stripe-integrated email
  • Teams wanting transactional + marketing combined

When to Consider Sequenzy Instead

SaaS-Focused

Neither has Stripe integration. Sequenzy offers SaaS email with transactional + marketing at $49/month.

Try Sequenzy Free

Overview

MailUp and Selzy are both affordable email platforms with different strengths. For our take on each, see our MailUp comparison and Selzy comparison.

MailUp's Design and Contacts

MailUp's BEE editor, 200+ templates, and 76 email client previews make it the stronger platform for email design. Unlimited contacts at ~$47/month means you never worry about list size affecting your bill.

Selzy's AI Advantage

Selzy's AI toolkit (builder, assistant, template generator, image creator) helps create emails faster. MailUp has no AI features at all. If you want AI to help with content creation, Selzy is the only choice between the two.

The Sequenzy Alternative

For SaaS founders who need more than marketing email, Sequenzy combines transactional email and marketing campaigns with Stripe integration at $49/month.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com