CordialvsBrevo

Cordial vs Brevo

Enterprise personalization vs affordable multi-channel marketing

TL;DR

Brevo offers email, SMS, WhatsApp, CRM, and live chat starting free. Cordial is enterprise personalization starting at $1,000+/month. Brevo wins on value and accessibility for most businesses. Cordial wins on enterprise personalization depth.

Key Differences

The main things that set these tools apart

Price
Brevo wins

Brevo at $25/month vs Cordial at $1,000+/month. 40x cheaper. Brevo includes email, SMS, WhatsApp, CRM, and live chat. The value gap is extraordinary.

Multi-channel Breadth
Brevo wins

Brevo includes email, SMS, WhatsApp, CRM, live chat, landing pages, and transactional email. Cordial focuses on email, SMS, and push. Brevo is broader at a fraction of the cost.

Personalization
Cordial wins

Cordial's real-time per-user content personalization is enterprise-grade. Brevo uses template-based personalization. For advanced personalization, Cordial is deeper.

Enterprise Scale
Cordial wins

Cordial handles enterprise-scale marketing for major brands with complex data needs. Brevo scales well but isn't designed for enterprise-level personalization complexity.

Pricing Comparison

At 50,000 emails/month

Cordial
$1,000+/month

Custom enterprise pricing. Annual contracts.

Visit Cordial
Brevo
$25/month

Business plan. Email + SMS + automation + CRM.

Visit Brevo
Sequenzy

The SaaS alternative

$49/month

10k subscribers, unlimited emails, transactional + marketing, Stripe integration.

Feature Comparison

Side-by-side feature breakdown

Feature
Cordial
Brevo
Sequenzy
Multi-channel
Email
Full with personalization
Full
Full
SMS
Built-in
WhatsApp
Built-in
Live Chat
Built-in
Platform
CRM
No (integrations)
Built-in
Stripe-based
Personalization
Real-time per-user
Template-based
Template variables
Transactional Email
Built-in
Built-in
Free Tier
300 emails/day
100 subscribers
Value
Price at 50k emails
$1,000+/mo
$25/mo
$49/mo
Unlimited Contacts
Contact-based pricing
Subscriber-based
Self-serve
Setup Time
Weeks
Minutes
Minutes

Best For

When to choose each tool

Choose Cordial if you...
  • Enterprise retailers needing deep personalization
  • Large brands with complex data architectures
Choose Brevo if you...
  • Businesses wanting multi-channel at affordable prices
  • Companies needing email + SMS + WhatsApp + CRM
  • Teams wanting a free tier to start
Choose Sequenzy if you...
  • SaaS founders needing Stripe-integrated email
  • Teams wanting transactional + marketing combined

When to Consider Sequenzy Instead

SaaS-Specific

Neither Cordial nor Brevo is built for SaaS. Sequenzy has Stripe integration for subscription-aware automation at $49/month.

Try Sequenzy Free

Overview

Cordial and Brevo serve vastly different markets. Brevo is affordable multi-channel marketing for everyone. Cordial is enterprise personalization for major brands. For our take on each, see our Cordial comparison and Brevo comparison.

Brevo's Value Proposition

Brevo includes email, SMS, WhatsApp, CRM, live chat, and transactional email starting free. At $25/month for the Business plan, it's 40x cheaper than Cordial. For most businesses, Brevo's platform delivers everything needed.

When Cordial's Enterprise Price Makes Sense

Enterprise retailers with millions of customers, complex product catalogs, and real-time personalization needs may genuinely need Cordial. But this represents a tiny fraction of businesses. Most are better served by Brevo at 40x less.

The Sequenzy Alternative

For SaaS founders wanting transactional email and marketing campaigns with Stripe integration, Sequenzy is purpose-built at $49/month.

Frequently Asked Questions

Not sure which to pick?

If you're a SaaS founder who needs Stripe integration and unified email, try Sequenzy free. No credit card required.

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Sequenzy - Complete Pricing Guide

Pricing Model

Sequenzy uses subscriber-based pricing. You only pay for subscribers active in sequences (automations). Inactive subscribers are free to store.

All Pricing Tiers

  • 0-100 subscribers: Free (Free annually) - 3k emails/month
  • 101-1,000 subscribers: $19/month ($205/year annually) - 15k emails/month
  • 1,001-5,000 subscribers: $29/month ($313/year annually) - 60k emails/month
  • 5,001-10,000 subscribers: $49/month ($529/year annually) - 120k emails/month
  • 10,001-25,000 subscribers: $99/month ($1069/year annually) - 300k emails/month
  • 25,001-50,000 subscribers: $199/month ($2149/year annually) - 600k emails/month
  • 50,001-100,000 subscribers: $349/month ($3769/year annually) - 1.2M emails/month
  • 100,000+ subscribers: Custom pricing (Custom annually) - Unlimited emails/month

Yearly billing: All plans offer a 10% discount when billed annually.

Free Plan Features (2,500 emails/month)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Paid Plan Features (1,000 - 100,000 subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations (Stripe, Paddle, Lemon Squeezy)
  • Full REST API access
  • Custom sending domain

Enterprise Plan Features (100,000+ subscribers)

  • Visual automation builder
  • Transactional email API
  • Reply tracking & team inbox
  • Goal tracking & revenue attribution
  • Dynamic segments
  • Payment integrations
  • Full REST API access
  • Custom sending domain

Important Pricing Notes

  • You only pay for subscribers who are active in automations/sequences
  • Storing inactive subscribers is free
  • No hidden fees - all features included in the price
  • No credit card required for free tier

Contact

  • Pricing Page: https://sequenzy.com/pricing
  • Sales: hello@sequenzy.com